**this role is hybrid: must work onsite in the Detroit office at least two days/week**

We believe in Extraordinary.

What we do isn't easy. Nothing extraordinary ever is.
At Jack Morton we create head-turning, stomach-dropping, mind-boggling, smile-inducing brand experiences. We exist to reimagine what experience can be, and we do that by pushing the boundaries of what's possible.

We take care of each other, as much as we take care of business. We forget titles, check egos at the door, roll up our sleeves and make extraordinary happen.

This is a place where you can be you, all of you, and bring your true and honest self to work, every day in every way.

What we create is unique, just like those who work here and together we are united behind a powerful vision - we inspire the world to experience better. To show, not tell how things should be. More innovative. More inclusive. More sustainable.
So if you feel work, and the people you work with, can be extraordinary, let's chat.

That brings us to you.

We are seeking a dynamic and forward-thinking Strategy Director to identify trends in audience data from various sources and act as an insight aggregator and distributor, as well as an internal evangelist for audience insight. This role is ideal for someone who thrives in a collaborative environment and is passionate about integrating social influencers, digital media, and innovative thinking into comprehensive 360-degree brand experiences. This individual will play a critical role in shaping the direction of our projects and ensuring the delivery of insightful, impactful work.

What you'll be doing

• 360 Campaign Development: Lead the creation of integrated brand experiences with a strong background in social influencers and digital media. Push boundaries to develop progressive and disruptive ideas that resonate with diverse audiences.
• Insight Generation: Utilize research and other data sources to distill key insights, synthesizing them into clear, compelling stories that inform brand experience strategies. Conduct research on audiences, lifestyles, and competitive marketplaces to ensure programs are targeted effectively.
• Creative Partnership: Collaborate closely with the creative team throughout the project lifecycle, ensuring strategic alignment and staying involved from conception to execution. Participate in creative brainstorming and evaluation of ideas against client objectives.
• Project Discipline and Management: Implement disciplined project management practices, including forecasting potential roadblocks, managing timelines, and ensuring accountability across teams. Maintain operational support for the Strategy group.
• Client Engagement: Balance work across recurring projects with major clients and actively pursue new client opportunities. Engage in pitch work and formal client pursuit processes. Represent strategic POV in client meetings.
• Performance Measurement: Partner with analytics teams to define and monitor KPIs, ensuring that campaign performance is measured accurately and effectively.
• Leadership Potential: Willing and able to manage direct reports; the role offers growth opportunities to step into larger leadership positions, driving strategic vision and team accountability.
• Strategic Communication: Simplify complex ideas into clear, understandable explanations. Present ideas with confidence and passion to influence decision-makers. Develop and socialize compelling strategic stories and POVs for client presentations.

If you can do all that, you have what it takes. It might help if…

• Experience: Proven track record in developing and executing integrated campaigns with a significant focus on social and digital media in the agency space. Experience in a variety of industries preferred to bring fresh perspective.
• Strategic Insight: Strong ability to translate research and data into actionable insights and strategic recommendations. Demonstrates competency in using strategic constructs and developing compelling POVs.
• Collaborative Mindset: Demonstrated experience working collaboratively within cross-functional teams, including creative, production, and analytics.
• Project Management: Exceptional project management skills with a focus on discipline, forecasting, and accountability.
• Adaptability: Ability to handle multiple accounts and projects simultaneously, navigating between them with ease.
• Curiosity and Innovation: A natural curiosity and innovative mindset, constantly seeking new ways to approach challenges and opportunities.
• Passion for Experiential: While not required, experience in experiential marketing is a plus, along with an understanding of its integration within broader campaigns. Sponsorship experience is also a plus.
• Client Focused: Strong client engagement skills with the ability to manage existing relationships and pursue new business opportunities.
• Strategic Communication: Excellent verbal communication skills with the ability to tell compelling strategic stories and present with confidence and passion.

How you can support our culture:

• You enjoy and succeed at working REALLY well with others
• You support and contribute to a positive and productive cultural environment
• You take your work seriously, have fun doing it and bring energy to a team

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In addition to gaining invaluable experience, receiving a competitive salary, Jack's comprehensive benefits package includes (but is not limited to):

• Unlimited PTO policy
• Competitive medical/dental/vision insurance plans with FSA/HSA and Dependent Care FSA options. Pet Insurance for those who need it too.
• Employee Resource Groups and inclusive diversity programming and initiatives
• Discount portal for everyday goods and services
• Personal Development programs
• Dedicated Mental Health resources including Headspace membership, Employee Assistance Program (CCA), and more
• Generous Family and Parental Leave Policy (up to 18 weeks) with eligibility extended to all parents regardless of gender or primary/secondary caregiver status
• Access to our parent company (IPG) Savings plan (401K program) with company match as well as an Employee Stock Purchase Plan (ESPP)
• GM Supplier Discount on GM vehicle purchases/leases

Last but not least, we hold diversity, equity and inclusion to a high standard:

Jack Morton and Genuine are equal opportunity employers; we strongly value diversity at our companies. We do not discriminate on race, religion, color, national origin, disability, sexual orientation, gender identity, gender expression, age, marital status, veteran status, or any other basis prohibited by law. In 2022, Jack Morton and Genuine, as part of Interpublic Group (IPG), have been named to the Bloomberg Gender Equality Index (GEI), and Jack Morton has once again been designated a Best Place To Work For LGBTQ Workplace Equality by the Human Rights Campaign in their Corporate Equality Index.

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