What are the responsibilities and job description for the Product Marketing Manager position at ZRG Embedded Recruiting/RPO?
Product Marketing Manager – Market Research
Dermsquared® is the leading education, information, and services platform for dermatology professionals to elevate patient care. We provide our community with solutions to serve their patients through onsite and digital educational content based on the newest and best therapies and techniques from respected thought leaders in the field of dermatology as well as services to enhance their career trajectories.
Dermsquared is seeking a leader to drive development and commercialization of a pipeline of innovative Market Research solutions and help advance industry partners’ strategic agenda in serving the Dermsquared community of Healthcare Professionals so they may elevate patient care. The Product Manager – Market Research will be a key part of the Strategic Product Leadership team.
They will partner with a market research consultant while collaborating with Sales, Transformation and other key stakeholders to fuel the adoption of a portfolio of solutions including qualitative and quantitative products leveraging a highly engaged community of HCPs. The Product Manager will have a demonstrated ability to structure strategic plans in service of a greater vision. They will be a strong collaborator with the ability to inspire and motivate key partners and stakeholders for consistent results outpacing expectations.
Responsibilities
- As a key member of the Strategic Product Leadership team, lead the Market Research product portfolio on behalf of the business with P&L accountability
- Ensure executional excellence with existing qualitative and quantitative products
- Collaborate with consultant to develop and deploy new qualitative and quantitative products
- Ensure data enrichment is an integral part of go-to-market plans for existing and new products
- Play a critical role in helping shape a new growth strategy transforming business trajectory over the strategic plan horizon
Requirements
- Demonstrated leadership essentials
- Bachelor's degree
- 5 years of experience in market research
- Prior experience in healthcare/pharma/agency market research
- Prior experience in a growing startup or similar environment is a plus
- Travel – estimated less than 20%
