What are the responsibilities and job description for the Brand Engagement Associate - Skincare position at WorkGenius Group?
Title: Brand Engagement Associate - Skincare
Industry: Beauty
Location: New York, NY
Duration: 12 months
Responsibilities
ref_id: 9f76b784-55ce-42f6-a953-0878b41387c9
Industry: Beauty
Location: New York, NY
Duration: 12 months
Responsibilities
- Drive brand engagement, community growth, and organic brand conversation across social platforms through influencer outreach, gifting, and community management initiatives.
- Monitor TikTok, Instagram, YouTube, and emerging platforms to identify trends, viral moments, creator conversations, and cultural opportunities.
- Translate social trends and real-time conversations into brand-right engagement strategies and content opportunities.
- Provide weekly social listening insights and competitive trend reporting to support marketing strategy and campaign planning.
- Identify influencer and creator engagement opportunities tied to viral moments, milestones, and social conversations.
- Bachelor’s degree preferred
- 2 years of experience in social media, influencer marketing, brand engagement, community management, or related marketing roles
- Deep understanding of TikTok, Instagram, YouTube, creator culture, and social media engagement trends
- Strong written communication skills with the ability to adapt messaging to a distinct brand voice
- Experience supporting influencer gifting, product seeding, or community engagement initiatives.
- Brand engagement
- Social media
- Influencer marketing
- Community management
- Trend analysis
- Content strategy
- Social listening
- Gifting programs
- Project management
- Digital culture
ref_id: 9f76b784-55ce-42f6-a953-0878b41387c9
Salary : $28