Director of Used & Rental Fleet

Department: Supporting

Location: Corporate Branch

Description

Director of Used & Rental FleetMaterial Handling | Fleet Operations | Rental Strategy | Asset ManagementBuild the Strategy Behind One of the Southeast’s Fastest-Growing Material Handling Operations.
At WMH Solutions, we’re not just managing equipment — we’re building scalable operational infrastructure that powers warehouses, distribution networks, manufacturing facilities, and supply chains across the Southeast.

For more than 35 years, WMH has grown into one of the region’s leading material handling organizations, with 11 branch locations and more than 250 associates across NC, SC, TN, VA, GA, and AL.

As our organization continues to scale aggressively, we’re seeking a high-impact leader to oversee and strategically grow our Used & Rental Fleet Operations division.

This is not a maintenance-focused fleet role.

This is a business leadership opportunity centered around:

• fleet strategy
• rental operations
• used equipment lifecycle management
• asset utilization
• operational efficiency
• inventory optimization
• branch coordination
• profitability
• refurbishment strategy
• dealership growth
  

If you thrive in high-accountability operational leadership environments and understand how to balance utilization, customer demand, inventory strategy, and profitability — this is the type of opportunity that can define a career.


What You’ll LeadAs Director of Used & Rental Fleet, you’ll oversee the strategy, operational performance, lifecycle management, and profitability of WMH’s used and rental equipment fleet across multiple branch locations throughout the Southeast.

You’ll partner closely with:

• branch leadership
• service operations
• sales leadership
• rental coordination teams
• technicians
• wholesalers
• national accounts
• equipment vendors

…to ensure fleet readiness, utilization, operational efficiency, and long-term profitability.

This role directly impacts:

• revenue growth
• fleet productivity
• asset recovery
• customer retention
• branch performance
• operational scalability
  
  

Key Responsibilities

Fleet Strategy & Asset Optimization

• Lead strategic initiatives surrounding fleet utilization, lifecycle planning, right-sizing, and asset allocation
• Analyze fleet productivity, aging equipment, ROI, utilization trends, and replacement timing
• Establish economical life guidelines and fleet disposition strategies
• Optimize used and rental inventory across multiple branch locations

Used Equipment & Rental Operations

• Oversee used equipment acquisition, refurbishment (“make-ready”), remarketing, and resale processes
• Manage rental fleet readiness, inspections, repairs, transportation coordination, and operational availability
• Support lease-end management, trade evaluations, wholesale transactions, and retail equipment sales
• Coordinate rental and used equipment activity tied to national account requirements

Branch Leadership & Operational Support

• Partner with branch leadership teams to improve rental fulfillment processes, inventory coordination, and operational execution
• Ensure teams are trained and aligned on fleet procedures, rental workflows, billing, and equipment handling
• Drive accountability and operational consistency across all branch locations

Financial Performance & Cost Recovery

• Monitor fleet profitability, utilization metrics, billing accuracy, and cost recovery initiatives
• Support pricing strategy, margin improvement, and operational cost optimization
• Evaluate bids, trade-ins, auction opportunities, and wholesale equipment sourcing

Sales & Customer Alignment

• Collaborate closely with sales leadership on:
  • rental strategy
  • used equipment opportunities
  • fleet availability
  • customer needs
  • project coordination
  • delivery scheduling
• Maintain strong relationships with dealers, wholesalers, vendors, and customers
  
  

What We’re Looking For

Preferred Experience

• Material handling
• Forklift dealership operations
• Rental fleet management
• Used equipment operations
• Heavy equipment
• Construction equipment
• Agriculture equipment
• Industrial equipment
• Fleet lifecycle management
• Dealership leadership
• Asset management
• Multi-branch operational support

Ideal Background

• Experience leading rental fleet or used equipment operations
• Strong understanding of equipment lifecycle management and fleet utilization strategy
• Experience managing inventory performance, operational efficiency, and profitability metrics
• Strong communication and leadership skills across branch and corporate operations
• Experience with:
  • fleet management systems
  • ERP systems
  • inventory management platforms
  • dealership operations
  • asset tracking/reporting
• Ability to operate strategically while still driving execution
  
  

What Makes Someone Successful HereYou’ll likely thrive in this role if you:

• Think operationally and strategically
• Understand dealership pace and customer urgency
• Enjoy building systems and improving processes
• Can balance analytics with execution
• Lead with accountability and initiative
• Understand the financial side of fleet operations
• Want influence, ownership, and long-term growth
  
  

Why WMH?

Because we’re building something bigger.

WMH continues to invest heavily into:

• aftermarket growth
• operational infrastructure
• leadership development
• fleet expansion
• technology
• process improvement
• long-term scalability

This role offers the opportunity to directly influence the future direction of a rapidly growing multi-state operation.

Benefits & Perks

• Competitive compensation
• Quarterly performance incentives
• Health, dental, and vision insurance
• PTO & paid holidays
• Profit sharing & retirement planning
• Cell phone allowance
• Long-term career growth opportunities
• High-impact leadership visibility
  
  

This Isn’t a Fleet Coordinator Role.It’s an opportunity to help architect the future of a growing regional operation.If you’re looking for:
✅ operational ownership
✅ strategic influence
✅ long-term growth
✅ leadership visibility
✅ scalable impact

…we’d love to connect.

Apply Today!WMH Careers



Equal Employment Opportunity
At WMH, we believe diversity drives innovation and opportunity fuels excellence. Every applicant and employee deserves a workplace where they’re respected, supported, and valued. We provide equal employment opportunities to all — regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic. We maintain a workplace free from discrimination, harassment, and retaliation so every person can thrive.

Accessibility
If you need an accommodation during the hiring process, we’re here to help. Please reach out and we’ll gladly support you.

Your Career Has a Future Here
We don’t just offer jobs — we build careers grounded in growth, integrity, innovation, and real opportunity.

Your talent belongs in a place where it’s recognized and developed.

🔗 Explore Opportunities: https://wmhsolutions.pinpointhq.com