What are the responsibilities and job description for the Director Of Marketing & AI Growth position at Wizehire?
Build the Marketing Engine That Powers a 1,000-Transaction Real Estate Team
We are not looking for a traditional marketing manager. We are hiring a Marketing Architect—someone who will design, build, and scale a high-performance, AI-powered marketing machine. You will directly impact the growth of a top-performing real estate team scaling from 125 to 1,000 transactions. This is a career-defining opportunity to lead, innovate, and dominate a local market using cutting-edge AI and growth systems.
About The Role
As the Director of Marketing & AI Growth, you will be the force multiplier behind our agents, brand, and growth engine. You will build scalable systems, implement AI-driven strategies, and train our team to execute at a higher level. This role is equal parts strategist, builder, and operator.
Compensation
$80,000 - $110,000 yearly
Responsibilities
Marketing Architecture & Systems
AI Expectations (Non-Negotiable)
You must be actively using AI tools daily. This includes (but is not limited to)
Zander Real Estate Team is a high-performing real estate team based in South Jordan, Utah. We are focused on delivering exceptional service to clients while building a strong, growth-oriented team culture.
Our Core Values
We are not looking for a traditional marketing manager. We are hiring a Marketing Architect—someone who will design, build, and scale a high-performance, AI-powered marketing machine. You will directly impact the growth of a top-performing real estate team scaling from 125 to 1,000 transactions. This is a career-defining opportunity to lead, innovate, and dominate a local market using cutting-edge AI and growth systems.
About The Role
As the Director of Marketing & AI Growth, you will be the force multiplier behind our agents, brand, and growth engine. You will build scalable systems, implement AI-driven strategies, and train our team to execute at a higher level. This role is equal parts strategist, builder, and operator.
Compensation
$80,000 - $110,000 yearly
Responsibilities
Marketing Architecture & Systems
- Build scalable, repeatable marketing systems and playbooks
- Create automated workflows for lead generation, nurturing, and conversion
- Implement AI tools to increase speed, output, and quality across all marketing channels
- Use AI for content creation, SEO, ad optimization, and video production
- Train agents to leverage AI in their own marketing and lead generation
- Build plug-and-play marketing systems that agents can easily adopt
- Strengthen brand positioning in Salt Lake County
- Execute campaigns that drive listings, buyers, and recruiting
- Track, measure, and optimize all marketing efforts
- Run ongoing tests to improve conversion rates and ROI
AI Expectations (Non-Negotiable)
You must be actively using AI tools daily. This includes (but is not limited to)
- ChatGPT / Claude for copy, strategy, and automation
- Midjourney / DALLE for creative assets
- Runway or similar for video production
- AI-powered SEO, ads, and analytics tools
- Build AI workflows and SOPs
- Train the team on AI usage
- Continuously test and implement new tools
- Increase inbound leads and conversion rates
- Improve agent adoption of marketing systems
- Reduce marketing cost per lead
- Increase listings and recruiting through marketing
- Build scalable systems that support 300 transactions and beyond
- Daily use of AI tools
- High output and execution speed
- Data-driven decision making
- Ownership of results, not tasks
- Ability to train and lead others
Zander Real Estate Team is a high-performing real estate team based in South Jordan, Utah. We are focused on delivering exceptional service to clients while building a strong, growth-oriented team culture.
Our Core Values
- Integrity We do the right thing, being honest in all we do.
- Teamwork We hold each other accountable and make the team stronger.
- Gratitude We choose gratitude and bring positive energy daily.
- Growth We pursue disciplined growth and improve every day.
- Care We serve first and exceed expectations every time.
Salary : $80,000 - $110,000