What are the responsibilities and job description for the Social Media Marketing Associate position at Wilkins Harley-Davidson?
Part-Time Social Media Video Content Creator (Part-time)
Location: Barre, VT | Department: Marketing | Reports to: General Manager
Hours: Flexible; includes some Saturdays for events
Wilkins Harley-Davidson—the most award-winning dealership in New England—is looking for a creative, self-driven Social Media Video Content Creator to help us stay ahead of the curve on TikTok, Instagram Reels, Facebook, and beyond.
This part-time role is perfect for someone who loves storytelling, trends, and is always on their phone capturing the moment. You’ll play a key role in keeping our content sharp, fun, fast, and relevant.
What You’ll Do:
- Film short-form video content (using your iPhone) in and around the dealership—motorcycles, people, behind-the-scenes, and all the cool stuff.
- Spot and react to trends on TikTok, Instagram, and Facebook and create timely content that fits our brand voice (irreverent, bold, funny).
- Edit and splice footage quickly using mobile-friendly apps like CapCut or InShot, or whatever tool you love best.
- Capture sneak peeks of events—before, during, and after—and help us hype them across our platforms.
- Collaborate to ensure alignment on messaging and timing.
- Post directly to social channels, optimizing for each platform’s format and best practices.
- Email Newsletter
What We’re Looking For:
- Experience filming and editing social video content (even if it’s just your own TikTok or IG—show us what you’ve done).
- Strong knowledge of current trends, memes, soundtracks, and viral formats.
- Comfort approaching people and capturing candid moments in a fast-paced environment.
- Fast turnaround—able to shoot, edit, and post within a day or less.
- Bonus if you love motorcycles or are curious to learn about them!
Along with your email of interest, please send any social handles so we can evaluate your current videos or posts.
Job Type: Part-time
Pay: $20.00 - $22.00 per hour
Work Location: In person
Salary : $20 - $22