Product Coordinator

WGACA is looking for a motivated and dynamic Live Selling Product Coordinator to join our fast-growing Live Selling team. The Live Shopping Product Coordinator will work closely with the Web, Retail, Pricing, and Operations teams to curate and coordinate product selections for our live shows, streamed across all major social platforms. This role requires strong problem-solving, analytical data, and organizational skills.

Key Responsibilities:

Product List Management

• Curate and develop the product assortment for each live show (focusing mainly on IG, Tiktok, and Amazon) ensuring alignment with internal goals, market trends, and customer preferences
• Create and upload a specific product list for each show to each social platform we live stream to (IG, Tiktok, Amazon), ensuring accuracy and completeness of information
• Create detailed product briefs, including features, benefits, and selling points for hosts and presenters
• Create checkout links for specific products, as needed

Inventory Coordination

• Reserve SKUs in ATS inventory for upcoming shows, which includes physically gathering inventory and electronically transferring it between WGACA locations
• Monitor inventory levels and coordinate with the Operations team to manage stock availability and updates
• Work closely with the Ops team to ensure timely fulfillment and shipping of orders
• Communicate order numbers & tracking numbers to customers, based on inquiries

Data Analysis

• Analyze sales data, performance metrics, and customer feedback for each show to identify trends and areas for improvement
• Proficiency in Google Analytics, Tiktok Seller Center, Salesforce Commerce Cloud, and Frenzy

Collaboration

• Collaborate with Marketing and Merchandising teams to select thematic product groupings for monthly edits and emails. This includes physically tagging and gathering the product selections
• Collaborate with the Social Media Coordinator for all product-related marketing needs

Customer Experience

• Maintain a keen understanding of pre-owned luxury market trends and customer preferences to enhance product offerings.
• Assist in resolving customer inquiries and issues related to products and online transactions
• Moderate select live shows as needed to better understand the client needs and product requests and feedback.

Competitive Analysis & Trends

• Analyze trends and competitive live shows and report findings to the team each week
• Develop Live Shopping themes and ideas for scaling

Qualifications

• Bachelor's degree in Marketing, Business, Fashion Merchandising, or a related field
• 2 years of experience in e-commerce, product coordination, or a related role, preferably in the luxury sector
• Strong understanding of e-commerce platforms and digital marketing strategies
• Proficient in data analysis and reporting tools (e.g., Google Analytics, Excel)

Skills

• Excellent written and verbal communication skills
• High attention to detail and organizational skills
• Ability to multitask and work in a fast-paced environment
• Familiarity with luxury branding and customer service standards