What are the responsibilities and job description for the Luxury Content & Social Media Coordinator position at Weston Jewelers?
Please do not call or visit the store regarding this position. All inquiries MUST be submitted through this application. Candidates who contact the store directly may be removed from consideration
We are seeking a hands-on, creator-first Luxury Content & Social Media Coordinator to support our Marketing Manager and elevate our luxury brand’s digital presence. This is an in-person, 3-month contract role with strong potential for permanent hire.
This position is ideal for a content creator who shoots, edits, and publishes their own work-not someone who only manages freelancers or agencies.
Key ResponsibilitiesContent & Social Media
- Create, shoot, edit, and publish content for Instagram, Facebook, Pinterest, YouTube, and X.
- Develop and manage a social media content calendar aligned with luxury brand standards and campaign priorities.
- Ensure strict compliance with brand guidelines, including:
- Required posting cadence
- Share of Voice (SOV) targets
- Hashtag and tagging protocols
- Approval workflows prior to publishing
- Engage daily with partners, brands, and industry accounts to strengthen brand presence and visibility.
- Respond to comments, DMs, and inquiries in a professional, luxury-brand tone.
- Monitor platform dashboards to track engagement, optimize content performance, and support consistent follower growth.
Digital Marketing & Campaign Support
- Assist with Meta advertising and retargeting campaigns during key sales periods.
- Collaborate with the Marketing Manager to refine audience targeting and segmentation.
- Submit COOP campaign previews for brand approval and schedule campaign launches.
- Monitor campaign performance, refresh creative assets, and coordinate with Meta Marketing Pro/Support as needed.
Videography & Creative Production (REQUIRED)
- Hands-on videography is required.
- Plan, shoot, and edit short-form and long-form video content.
- Capture lifestyle, product, behind-the-scenes, and campaign-driven visuals.
- Support creative planning, shot lists, and execution for digital campaigns.
Required Experience & Qualifications
- 3 years of experience in social media, digital marketing, or content creation (luxury, fashion, or jewelry preferred).
- Proven hands-on content creation experience-must personally shoot and edit content.
- Portfolio or verifiable proof of work required (social channels, campaigns, reels, website, etc.).
- Candidates who have only managed agencies or creators will not be considered.
- Strong understanding of luxury brand standards and attention to detail.
- Experience with community management (comments, DMs, engagement).
- Working knowledge of Meta Ads, retargeting, and audience targeting.
- Familiarity with Meta Professional Dashboard and performance analytics.
- Ability to produce both short-form and long-form video content.
- Highly organized, detail-oriented, and comfortable working within structured approval processes.
Role Details
- Type: 3-month contract with opportunity for permanent hire
- Compensation: Hourly rate DOE, based on experience and portfolio quality