What are the responsibilities and job description for the Associate Creative Director position at Waterstone Human Capital?
A global leader in mobile accessories and technologies for modern connected life is looking for an Associate Creative Director to lead visual content across product, brand, retail, social, ecommerce, and campaign channels for a multi brand portfolio spanning device protection and power solutions.
Why This Role
This is a rare seat for a creative leader who wants ownership over how physical products actually get sold visually, not just how they look in a deck. You'll shape the visual direction for two established, widely distributed consumer brands, direct shoots from concept through final delivery, and build the systems (Figma libraries, content standards, production playbooks) that let a growing creative team move fast without losing quality. If you're the kind of art director who thinks in shot lists as much as mood boards, and who wants a portfolio built on real retail, ecommerce, and campaign work rather than concepts that never shipped, this is that role.
About The Company
This company is a global leader in mobile accessories and technologies built for modern connected life, with a product portfolio spanning screen protection, power solutions, mobile keyboards, and cases across multiple recognized consumer brands.
What You'll Do
You'll lead visual content across product, brand, retail, social, ecommerce, and campaign channels for two connected consumer brands. This role is for someone who understands how content gets made, not just how it looks in a deck. You'll help shape visual direction, lead art direction for photography and video, guide social first content creation, and make sure products show up with clarity, purpose, and consistency everywhere they appear. The ideal candidate brings strong art direction, content production, photography, social, and CPG experience, and knows how to tell a product story, direct a shoot, guide a team, and build assets that work across retail, dotcom, Amazon, paid media, organic social, packaging, and brand campaigns.
Responsibilities
- Partner with the Creative Director and creative leadership team to define and execute visual direction across both brands.
- Lead art direction for photography, video, social content, motion, campaign assets, retail content, ecommerce, and brand initiatives.
- Develop visual concepts that show product benefits clearly and make the work feel ownable to each brand.
- Direct and manage photo and video shoots, including concept development, shot lists, mood boards, treatments, location scouting, talent direction, styling, and production logistics.
- Guide social first content creation, including shortform video, product demos, lifestyle content, campaign cutdowns, creator style assets, and platform specific content.
- Bring a strong understanding of how CPG brands sell through content, packaging, retail, ecommerce, and paid media.
- Work closely with design, marketing, product, ecommerce, retail, and channel teams to translate business needs into strong creative output.
- Lead and mentor photographers, videographers, editors, motion designers, designers, and external partners.
- Review photo selects, rough cuts, edits, animations, layouts, and final assets with a clear eye for quality and brand fit.
- Contribute to storyboards, scripts, content concepts, campaign ideas, and production plans.
- Build creative briefs, treatments, mood boards, reference decks, shot lists, and production proposals.
- Manage production timelines, budgets, priorities, and deliverables across multiple active projects.
- Maintain consistent visual standards across all content while helping push the brands forward.
- Help update visual guidelines, content systems, and production standards as the brands grow.
- Represent the visual content team in key meetings and clearly communicate creative direction, progress, risks, and needs.
Requirements
- A strong portfolio with art direction, photography, video, social content, product storytelling, and campaign work.
- 7 years of relevant creative, content, or photo art direction experience.
- 4 years of team leadership, mentorship, or creative management experience.
- Strong experience creating content for consumer products, CPG, retail, ecommerce, and social channels.
- Proven art direction experience across photography, video, motion, social, and digital content.
- A strong understanding of social content creation, including shortform video, platform behavior, creator style content, paid social, and organic content.
- Some 3D creation or 3D art direction experience, with the ability to work with 3D artists, review renders, and guide product visualization.
- Strong photography knowledge, including lighting, composition, styling, propping, surfaces, backgrounds, set direction, and product detail.
- Experience leading shoots from concept through final delivery.
- Strong knowledge of Adobe Creative Suite, including Photoshop, Lightroom, Premiere Pro, and After Effects.
- Strong working knowledge of Figma, including experience building design systems, shared libraries, reusable components, and scalable templates for consistent work across brand, retail, ecommerce, and social channels.
- Experience building mood boards, treatments, storyboards, shot lists, and creative briefs.
- Strong project management skills with the ability to move multiple workstreams without losing quality.
- Clear communication skills and the ability to work well with creative, marketing, product, retail, and executive teams.
- A sharp eye for detail, product truth, composition, pacing, and brand consistency.
- The ability to give useful creative feedback and raise the quality of the work without slowing the team down.
Nice to Have
- Experience with mobile accessories, consumer electronics, technology, lifestyle, or premium product brands.
- Experience working with inhouse creative teams, studios, agencies, and external production partners.
- Experience with Amazon, retail toolkits, PDP content, paid social, and launch campaigns.
- Hands on 3D skills in tools such as Blender, Cinema 4D, KeyShot, or similar software.
Benefits Highlights
- Catered lunches every Wednesday
- Generous PTO plus 2 floating holidays
- 401(k) match
- Free product perks
- Discount on all company products
- Tuition reimbursement