What are the responsibilities and job description for the ENTRY LEVEL MARKETING SPECIALIST position at Vizi?
OVERVIEW
Summary
We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.
Schedule
Shift: 8-10 hour shifts between 12:00pm - 10:00pm
RESPONSIBILITIES
Marketing
Assists and coordinates diverse marketing functions encompassing promotions and events, alongside the development of support materials including collateral, signage, and cross-promotional opportunities. Supports the development, coordination, and execution of retail promotions, direct mail campaigns, and events targeting the retail audience. Stays updated on industry trends, competitor activities, and casino promotions to enhance the casino's competitive edge.
Planning
Contributes to planning and executing VIP events, involving event preparation, effective communication with internal teams and external vendors, and successful implementation of promotional aspects. Adheres to appropriate attire, occasionally necessitating costumes based on event themes. Collaborates to curate and execute unique experiences that exceed guest expectations.
Management
Assumes responsibility for promotion and event setup and organization tasks, ensuring completion of all tasks at least thirty minutes prior to the start of the promotion or event. Manages promotional item inventory, ensuring accurate counts through regular audits. Creates promotional rules and participates in the reviewal process for all scheduled promotions and events.
Administration
Maintains organization of promotional files, checklists, and documents; ensuring prompt completion, documentation, and effective team communication. Utilizes various software to create and run electronic promotions and coordinates with internal departments and external vendors to ensure accuracy and compliance to standard operating procedures. Analyzes and provides feedback to evaluate the effectiveness and success of promotions and special events.
Performance
Prepares and disseminates monthly marketing overviews/documents and meets with various internal departments regularly to ensure understanding of scheduled promotions. Exemplifies professionalism upholding the company's image and maintains appearance and behavioral standards. Monitors and responds to guest feedback/inquiries and troubleshoots any issues or concerns raised while maintaining a strong focus on guest satisfaction.
Compliance
Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to management.
REQUIREMENTS
Education
Associates degree (A.A.) in marketing, finance or related area; or equivalent combination of education and experience.
Experience
Applicant must be at least 21 years of age. One (1) year of related experience required, preferably in Marketing. Collaboration aptitude, fostering teamwork within the department and with other divisions for successful property and corporate initiatives.
Skills
Must be fluent and literate in English with excellent verbal, written, and interpersonal communication skills. Technical proficiency and knowledge in Microsoft applications (Excel, Word, PowerPoint, Teams, Outlook, etc). Effective communication skills with external agencies, vendors, customers, and employees across all levels.
Work Environment
Physical stamina to stand, walk, and move around the property for the duration of shifts, with or without accommodations. Ability to tolerate conditions including second-hand smoke, varying noise, temperature levels, illumination, vibration, crowds, and air quality.
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