What are the responsibilities and job description for the Growth Marketer position at Victory Personal Care?
Company Description
Victory Personal Care, Inc. is dedicated to providing compassionate and quality care, emphasizing the importance of caring for individuals with dignity and respect. We specialize in companion care, personal care, homemaking services, and live-in support to meet the unique needs of our clients and their families. Our carefully selected team is committed to creating a safe and supportive environment for clients to thrive at home. Victory Personal Care is guided by core values that define our commitment to offering genuine and reliable service.
Role Description
This is a temporary hybrid role for a Growth Marketer located in Houston, TX. The Growth Marketer will be responsible for developing and executing strategies to drive customer acquisition, retention, and revenue growth. Daily tasks include designing and implementing growth marketing campaigns, analyzing marketing data, optimizing performance metrics, and identifying new opportunities for lead generation and conversion. The role involves close collaboration with cross-functional teams to ensure consistent branding and effective market presence.
Qualifications
- Expertise in Growth Marketing and innovative Growth Hacking strategies
- Proficiency in Marketing Analytics and Web Analytics to measure and improve campaign performance
- Strong experience in Lead Generation to drive customer acquisition and support business development
- Analytical mindset with the ability to process data and translate insights into actionable strategies
- Strong communication and project management skills to collaborate effectively with teams
- Experience with marketing automation tools and familiarity with SEO/SEM practices is desirable
- Bachelor’s degree in Marketing, Business, or a related field, or equivalent professional experience