What are the responsibilities and job description for the Hospice Marketer position at Genus Patris Hospice?
Job Overview
We are seeking a dedicated and proactive Hospice Marketer to serve as a bridge between our organization and the community. The ideal candidate will be responsible for fostering relationships, promoting our services, and enhancing community engagement through various marketing strategies. This role requires a dynamic individual who is passionate about community outreach and has a strong background in marketing.
Responsibilities
- Establish professional relationships with physicians, hospitals, nursing facilities, and other healthcare decision makers to promote our home care services.
- Obtain referrals and ensure timely education and signing of consents for family, caregivers, and patients.
- Educate the community, referral sources, patients, and families on hospice services through planned activities and presentations.
- Develop and maintain relationships within the admissions department and clinical personnel to ensure effective communication with our referral customers.
- Work with the Executive Director to develop and execute strategic marketing plans to grow the patient census.
- Represent the company at various community and business meetings to promote our services.
Skills
- Bachelor's Degree in Marketing, Business, or a health-related field preferred.
- Minimum of two years' experience in referral development, marketing, or sales with a healthcare facility or medical-related company.
- Ability to effectively communicate with people of all socioeconomic backgrounds.
- Ability to work independently and adapt to changing priorities and conditions.
- Must have and maintain reliable transportation, valid driver's license, and current auto insurance.
- Excellent verbal and written communication skills.
- Current relationships with healthcare facilities or medical professionals in the area with a proven track record of success.
- Self-motivated with a desire and ability to succeed.
Job Types: Full-time, Part-time, Contract
Work Location: In person