What are the responsibilities and job description for the Growth & Digital Marketing Associate position at Verify Ventures?
About Us
Verify Ventures is a business builder and growth advisory firm. We work alongside mature companies and start-ups to establish and grow new sources of revenue, accelerate core businesses, and build new innovation capabilities. Verify practices a test & learn approach to business building incorporating lean innovation and human centered design to de-risk growth through small, calculated bets. By incrementally investing in new concepts, we gather data-driven evidence to confidently pursue opportunities poised for success. The team is made up of entrepreneurs and intrapreneurs which allows us to have an intimate understanding of what it takes to build a new business from inside an established company as well as what it means to build something in the wild, completely from scratch.
There is a heavy digital marketing component in almost every engagement we pursue. Our growth advisory consulting team partners with enterprise and high-growth companies to improve media efficiency, conversion performance, and total marketing ROI. We combine deep platform expertise, data-driven decision-making, and rigorous experimentation to identify inefficiencies, scale what works, and drive measurable business results.
If you enjoy working in an entrepreneurial environment and thrive at the intersection of strategy, data, and hands-on performance marketing, you’ll fit right in.
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The Role
We’re hiring a Growth & Digital Marketing Associate to join our consulting team and help enterprise DTC brands unlock sustainable, efficient growth.
This is a client-facing role, and you’ll serve as a strategic and executional leader — analyzing performance data, identifying opportunities, optimizing campaigns, translating data and metrics into recommendations and guiding senior client teams toward stronger ROI and revenue outcomes.
This role blends hands-on media management with strategic consulting, perfect for someone who understands both how to run great campaigns and how to communicate impact to executives.
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What You’ll Do
- Audit, build, and optimize multi-channel performance marketing programs across Meta, Google, TikTok, and emerging platforms.
- Design and manage paid media strategies that improve ROAS, CPA, and MER while maintaining healthy spend scaling.
- Develop and implement testing roadmaps — from creative and messaging tests to landing page experiments.
- Identify inefficiencies across the full marketing funnel and recommend data-backed improvements.
- Translate campaign data into actionable insights and present clear, executive-level recommendations.
- Partner with client creative, eCommerce, and finance teams to align media performance with business goals.
- Produce and deliver detailed weekly and monthly reports summarizing learnings, performance trends, and next steps.
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Skills & Platforms
Paid Media & Analytics
- Meta Ads Manager (Advantage campaigns, creative testing, and segmentation)
- Google Ads (Search, Shopping, YouTube, Performance Max)
- TikTok Ads Manager
- Google Analytics 4 (GA4)
- Shopify Analytics
- Looker Studio / Data Studio
Tracking, Attribution & Testing
- Google Tag Manager (GTM)
- Conversion APIs (Meta CAPI, Google Enhanced Conversions)
- UTM tagging frameworks
- Incrementality and synthetic control testing (Haus, Measured, GeoLift-style)
- Marketing Mix Modeling concepts (MMM, lag, ad stock, diminishing returns)
Creative, CRO & Experimentation
- Ad creative iteration and thumbnail/copy testing
- Landing page and funnel optimization
- Familiarity with tools like Motion, Triple Whale, or Northbeam
Data & Collaboration
- Advanced Google Sheets / Excel (pivot tables, visualizations, and trend analysis)
- Slack, Asana, or Notion for collaboration
- Clear written communication and presentation skills
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What You Bring
- 4–7 years of hands-on experience managing paid campaigns and driving measurable growth (DTC or ecommerce preferred).
- Deep knowledge of Meta and Google Ads platforms, including creative and bidding strategies.
- Experience consulting on or managing performance strategy for large or enterprise-level accounts.
- Strong analytical mindset with the ability to translate numbers into actionable insights.
- Proven ability to communicate clearly with senior stakeholders across marketing, eCommerce, and finance.
- A test-and-learn mentality with curiosity for continuous improvement.
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Nice-to-Haves
- Experience with incrementality or MMM tools (Haus, Measured, etc.).
- Familiarity with creative testing frameworks and CRO tools.
- Understanding of LTV:CAC modeling and cohort-based performance analysis.
- Prior consulting or agency-side experience with enterprise or multi-brand portfolios.
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Why Join Us
You’ll be part of a senior, nimble team trusted by large consumer brands to identify growth opportunities, drive efficiency, and maximize marketing ROI. We value initiative, clarity, and measurable impact. You’ll have the autonomy to own client relationships, run high-stakes campaigns, and directly influence how leading brands grow and scale.
We work out of a pet-friendly, inclusive office space in the heart of inner eastside Portland. We offer full healthcare benefits, 401K matching, and flexible work from home options.
If you’re passionate about testing, scaling, and optimizing for true performance efficiency, we want to meet you.