What are the responsibilities and job description for the Communications Coordinator | Communications & Marketing | Onsite - Jacksonville position at UF Health?
Overview
Develops and executes marketing communication strategies to boost brand awareness and engagement. Involves managing content creation and distribution across digital and print platforms, overseeing social media channels to enhance audience interaction, and supporting promotional events and campaigns aligned with business goals. Collaborates with internal teams and external vendors to ensure consistent messaging and timely delivery while monitoring market trends and competitor activities to refine communication approaches. Preparing reports to assess marketing effectiveness and maintaining marketing databases and tools to streamline workflows.
Responsibilities
Key Responsibilities:
Education:
Bachelor’s degree in an appropriate specialization required, along with two (2) years of relevant experience, or an equivalent combination of education and experience.
Minimum Qualifications
Develops and executes marketing communication strategies to boost brand awareness and engagement. Involves managing content creation and distribution across digital and print platforms, overseeing social media channels to enhance audience interaction, and supporting promotional events and campaigns aligned with business goals. Collaborates with internal teams and external vendors to ensure consistent messaging and timely delivery while monitoring market trends and competitor activities to refine communication approaches. Preparing reports to assess marketing effectiveness and maintaining marketing databases and tools to streamline workflows.
Responsibilities
Key Responsibilities:
- Develops and executes marketing communication strategies to increase brand awareness and audience engagement
- Manages content creation and distribution across digital and print platforms to support marketing initiatives
- Oversees social media channels, driving engagement and monitoring performance metrics
- Supports the planning and execution of promotional events and campaigns aligned with business objectives
- Collaborates with internal teams and external vendors to ensure consistent messaging and timely delivery
- Monitors market trends and competitor activity to refine communication strategies
- Prepares and analyzes reports to evaluate marketing effectiveness and guide future initiatives
- Maintains marketing databases and tools to streamline workflows and improve operational efficiency
Education:
Bachelor’s degree in an appropriate specialization required, along with two (2) years of relevant experience, or an equivalent combination of education and experience.
Minimum Qualifications
- 3 years of experience in marketing communications or a related field
- Proficiency in Microsoft Office, particularly PowerPoint and Word
- Experience managing content across digital and print platforms
- Familiarity with social media management tools and analytics platforms
- Strong written and verbal communication skills