What are the responsibilities and job description for the North America Sales Manager position at TROY Group, Inc.?
Position Summary
This is a hands-on sales leader who already knows the copier, printer, and print-software industry: how hardware and software are sold, who the channel players are, and how deals move through dealers and manufacturers. Candidates must bring direct experience selling into this industry; general B2B or retail sales backgrounds are not a fit for this role.
Key Responsibilities
Preferred Qualifications
- Job Status: Full-Time, Exempt
- Location: Remote, U.S.- based
- Reports To: Global Sales Director
This is a hands-on sales leader who already knows the copier, printer, and print-software industry: how hardware and software are sold, who the channel players are, and how deals move through dealers and manufacturers. Candidates must bring direct experience selling into this industry; general B2B or retail sales backgrounds are not a fit for this role.
Key Responsibilities
- Lead, coach, and hold accountable the North America outside sales team, setting clear goals, KPIs, and sales processes.
- Achieve regional revenue, margin, and growth targets across direct, enterprise, and channel accounts.
- Own enterprise account management and growth, including retention, expansion, and executive-level relationships with TROY's largest customers.
- Build and manage relationships with distributors, office technology dealers, resellers, OEMs, and software partners across the copier, printer, and print-management ecosystem.
- Recruit, onboard, and enable channel partners; develop joint business plans and co-selling programs.
- Represent TROY within the Business Technology Association (BTA) and related dealer and industry networks, building visibility and partner pipeline.
- Direct forecasting, pipeline management, territory planning, and account strategy in HubSpot, with accurate and timely reporting to the VP of Sales.
- Identify new customers, verticals, and partnership opportunities, and expand existing strategic accounts.
- Ensure the team has strong knowledge of TROY's hardware, software, consumables, and secure-printing solutions, and of the competitive landscape.
- Partner with Marketing, Product Management, Customer Success, and Operations on campaigns, pilots, pricing, and customer feedback.
- Lead proposal presentations, RFP responses, and contract negotiations for key opportunities.
- Represent TROY at trade shows, dealer events, and customer meetings; travel as needed across North America.
- Perform other duties as assigned.
- Industry experience is required: a minimum of 5 years of B2B sales experience in the copier, printer, managed print, or print/document software industry (for example, with an office technology dealer, OEM, distributor, or print-software vendor). Candidates without this industry background will not be considered.
- Minimum of 2 years of sales management experience, directly leading and developing a team of sales professionals.
- Proven record of meeting or exceeding revenue targets in a complex, solution-based sales environment.
- Working knowledge of how office technology hardware and software reach the end customer, including dealer, reseller, and OEM relationships.
- Strong forecasting, pipeline management, and CRM discipline (HubSpot experience a plus).
- Excellent negotiation, presentation, and written and verbal communication skills.
- Ability to lead effectively in a remote environment and travel up to 50% across North America.
- Bachelor's degree preferred; equivalent industry experience may be substituted.
Preferred Qualifications
- Both hardware and software experience: has sold copier/printer hardware and print-management or document software, and understands how the channels differ for each.
- Channel sales leadership: experience building or managing dealer, reseller, distributor, or OEM partner programs.
- Enterprise sales experience: managing large, multi-location accounts or enterprise-level channel and distribution programs.
- Active involvement in the Business Technology Association (BTA) or similar office technology dealer networks, with existing industry relationships.
- Experience with secure printing, MICR, check printing, or financial-document solutions.
- Familiarity with HubSpot (CRM) and NetSuite (ERP).