What are the responsibilities and job description for the CIP Marketing and Content Strategist position at Town of Gilbert?
Do you have a talent for turning hard-hat jargon into headlines people actually want to read? Gilbert is one of the fastest-growing cities in the nation, and our Capital Improvement Program is building the roads, parks, water systems, and facilities that keep this community thriving. We need a creative, community-minded communicator to help us tell that story.
As our CIP Marketing & Content Strategist, you'll be the voice behind Gilbert's biggest infrastructure investments, translating complex technical updates into clear, compelling content that keeps residents informed and engaged. You'll work side-by-side with the CIP Communications & Marketing Officer and project teams to bring communication plans to life across every channel: social media, newsletters, websites, signage, video, and live events.
In this role, you will:
- Develop and execute multi-channel communication plans for active CIP projects, from groundbreakings to ribbon cuttings and everything in between.
- Create written and visual content for social media, email newsletters, project websites, printed materials, and community presentations.
- Translate dense technical project updates into clear, engaging, and accessible public-facing messaging.
- Attend project site visits and team meetings to gather real-time information and provide on-the-ground communication support.
- Monitor public feedback and community sentiment across digital channels, sharing insights to help shape strategy.
- Coordinate with project vendors and internal departments to ensure all outreach materials meet CIP branding and communication standards.
- Support public meetings, open houses, and community events, making sure residents feel heard, informed, and included.
- Position Posted: April 16 - May 3
- Review of Applications: May 4 - May 11
- Spark Hire Virtual Interview Invitations Sent out to Candidates: May 11
- Spark Hire Video Submissions Due: May 18
- Spark Hire Reviews: May 18 - May 20
- In-Person Interview Invitations Sent out to Candidates: May 21
- In-Person Interviews: June 3
- Goal Onboarding Date(s): June 22, July 6, or July 20
You're a storyteller at heart who also sweats the details. You thrive when juggling multiple projects, can spot a typo from a mile away, and genuinely enjoy connecting communities with their local government.
Minimum Requirements
- Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field.
- At least 5 years of experience in marketing, communications, public outreach, or community engagement.
- Excellent written and verbal communication skills, you can tailor your message for a city council presentation just as easily as an Instagram caption.
- Strong interpersonal skills with experience engaging diverse stakeholders and community members.
- Proficiency in digital communication tools and social media platforms.
You bring working knowledge of:
- Communication and community outreach practices
- Capital improvement projects and basic infrastructure concepts
- Digital platforms, content management systems, and social media strategy
- Branding, editorial standards, and multi-channel content development
- Basic data tracking and communications performance measurement
And you're skilled at:
- Turning technical information into compelling, jargon-free public messaging
- Managing social media, website content, and digital communications simultaneously
- Coordinating communication efforts across multiple active projects
- Collaborating with internal teams, technical staff, and external vendors
- Supporting public events and community engagement activities with poise and professionalism
- Monitoring public sentiment and surfacing insights that drive better communication strategies
AT-WILL/FLSA STATUS:
This position is an At-Will position and is FLSA Exempt - ineligible for overtime compensation.
Schedule & Work Environment
This is a hybrid position with a primary schedule of Monday through Thursday. Occasional evenings or weekends may be needed for community events, public meetings, or groundbreaking ceremonies. Some travel to off-site meetings and Town facilities is expected.
This position has been designated as a Sedentary work position that spends a majority of their workday in an office environment. Click here to learn more about the different physical exertion levels as defined by the Social Security Administration.
The physical demands and working conditions information above is meant to provide a general idea of the conditions for this role. Gilbert is committed to being an inclusive employer of candidates with a wide range of abilities, and looks for opportunities to accommodate different abilities within reason.
- To view the slide show presentation above, click here.
Gilbert provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Salary : $69,422 - $104,133