What are the responsibilities and job description for the Community Outreach Traffic Liaison position at Town of East Hartford?
The Town of East Hartford is seeking a passionate and community-minded individual to serve as our Community Outreach Traffic Liaison (COTL). In this vital role, you'll help promote roadway safety while building strong, positive connections with residents to foster a safer, more informed community.
In this role, the COTL will develop and support new and existing programs aimed at educating the public on important traffic safety initiatives. Additionally, the liaison will collect and analyze data on motor vehicle crashes and motorcycle enforcement efforts to identify emerging unsafe driving trends.
Beyond data and education, the COTL will serve as a bridge between the police department and the community, fostering positive relationships with Town entities, businesses, non-profit organizations, and residents. Through outreach efforts, social media campaigns, and grant acquisitions, this position will enhance traffic safety and help drive meaningful change.
The ultimate goal is to reduce traffic crashes, prevent pedestrian injuries, and improve roadway safety across East Hartford.
Under the direct supervision of the Traffic Unit Sergeant, collaborates with others to enhance roadway safety by reducing motor vehicle crashes and promoting voluntary compliance with Connecticut motor vehicle laws within the community.
The Town of East Hartford proudly stands as an equal opportunity employer, dedicated to fostering a work environment free from discrimination. We firmly uphold the principles of equality, ensuring that all individuals are treated fairly without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, genetic information, or any other characteristic protected by federal, state, or local laws. Our commitment to inclusivity and diversity is unwavering, and we enthusiastically encourage applicants from all walks of life to join our team.
Community Outreach Traffic Liaison Responsibilities
Traffic Activity Monitoring: Track, document, and analyze measurable traffic activity in town. Report awareness-driven outcomes, including citizen engagement, literature/web posts distributed, community event participation, and other relevant metrics.
Grant Funding & Community Programs: Identify, apply for, and secure grant funding to support traffic safety initiatives and community outreach programs.
Social Media & Public Engagement: Strengthen the department’s digital presence by creating impactful traffic safety content across social media platforms.
Traffic Studies & Equipment Deployment: Maintain, deploy, and monitor speed trailers and traffic counters for research and traffic management.
Community Relations & Problem-Solving: Foster relationships with residents, businesses, and other entities to collaboratively address local traffic concerns.
Child Passenger Safety Education: If certified, conduct child safety seat installations and educate families on best practices.
Public Outreach & Communications: Develop and promote programs that keep the community informed on traffic safety and accident reduction efforts.
Collaboration with Community Officers: Strengthen ties with Community Service Officers and Neighborhood Resource Officers to amplify their programming and services.
Content Creation & Branding: Develop engaging materials, including pamphlets, brochures, and online content, ensuring effective communication of traffic laws and department initiatives.
Community Liaison Role: Serve as a key point of contact between the Police Department and community organizations.
Traffic Safety Research & Projects: Conduct studies and special projects designed to improve pedestrian and motorist safety.
Digital Presence & Media Contribution: Contribute original traffic safety content to the department’s social media platforms and assist with brand assessments, including logos, slogans, and online presence.
Community Surveys & Video Messaging: Gather insights from employees, residents, and businesses, producing video content to promote key traffic safety messages.
Event Coordination & Public Information: Design brochures and collaborate with town departments to plan major events and festivals promoting traffic safety awareness.
Annual Traffic Data Reports: Assist in preparing the department’s annual traffic data report to inform future safety strategies.
Grant Management & Reporting: Identify funding opportunities, prepare applications, and track outputs and outcomes required for grant reporting.
Key Qualifications & Responsibilities
Problem-Solving & Technical Expertise: Ability to address both common and complex issues, provide guidance on technical matters, and serve as a knowledgeable resource for traffic and community-related concerns.
Analytical & Research Skills: Proficiency in reading and interpreting literature, reports, scientific journals, financial documents, and legal texts to support informed decision-making.
Content Creation & Documentation: Skilled in developing spreadsheets, pamphlets, journals, speeches, manuals, and critiques for effective communication and record-keeping.
Community Engagement & Professionalism: Ability to interact courteously and professionally with community members and colleagues, fostering positive relationships.
Effective Communication: Strong verbal and written communication skills to convey information clearly in various settings.
Organizational & Project Management: Capability to prioritize, organize, and coordinate tasks, ensuring efficient planning and execution of assignments or projects.
Team Collaboration & Customer Service: Demonstrates team-oriented problem-solving and a commitment to customer service excellence within a collaborative environment.
Traffic Data Analysis & Safety Recommendations: Ability to evaluate traffic data and provide insights to enhance roadway safety and prevent accidents.
- Independence & Decision-Making
Operates with minimal supervision, seeking guidance only when necessary.
Manages special projects independently, with periodic performance evaluations upon completion.
- Technical & Fiscal Responsibilities
Requires a strong technical foundation, analytical judgment, and decision-making capabilities aligned with the organization’s needs.
Oversees budget monitoring, financial research, and grant-funded program expenditures, contributing to fiscal recommendations.
Qualifications:
Must be at least 21 years old.
Must possess a valid Motor Vehicle Operator’s License.
A bachelor’s degree from an accredited college or university in Traffic Engineering, Planning, Management, Public Safety, Statistics, or a closely related field, with two to three years of relevant work experience.
Consideration may be given to candidates with an equivalent combination of education and experience that meets the position’s requirements.
Salary : $60,000 - $65,000
