Director, Integrated Marketing Communications

We are partnering with a market-leading, multi-billion dollar enterprise to recruit a Director of Marketing Communications. This organization operates across key commercial, residential, and infrastructure sectors throughout North America and is currently modernizing its multi-channel brand presence.

This executive leader will own the overarching North American marketing communications strategy, driving brand architecture, digital channel execution, and high-impact storytelling. Operating at the intersection of brand strategy and performance marketing, you will lead a high-performing team to unify messaging across diverse business units and drive customer engagement across B2B and B2B2C touchpoints.

Note: This is a confidential search managed exclusively by our executive recruitment practice. Full details regarding our client’s brand portfolio, location, and organizational metrics will be provided to qualified candidates during the preliminary screening.

Key Strategic Priorities

• Enterprise Campaign Execution: Lead end-to-end planning and execution for multi-channel brand and sector marketing campaigns across paid, owned, and earned media.
• Brand Architecture & Positioning: Oversee strategic storytelling and brand frameworks across multiple enterprise business units, ensuring consistent positioning across varied customer segments.
• Omnichannel Growth: Direct operations for paid media, corporate social media, outbound email marketing, and influencer partnerships—optimizing performant campaigns through data-driven insights.
• Editorial & Content Leadership: Define the overarching content strategy across digital, print, and experiential channels to elevate the brand's voice in key commercial and industrial markets.
• Cross-Functional & Team Leadership: Guide and mentor a multidisciplinary team of communications strategists and channel specialists while partnering closely with executive product, brand, and digital leadership.

Qualifications & Leadership Profile

• Experience: 12 years of progressive marketing communications, brand strategy, or content leadership experience, with 7–10 years managing enterprise cross-functional teams.
• Industry Background: Strong preference for B2B or B2B2C experience within industrial, manufacturing, building products, or enterprise technology sectors.
• Core Capabilities: Demonstrated success leading multi-channel campaigns, defining complex brand architectures, and leveraging performance marketing metrics to drive ROI.
• Leadership Style: Strategic, autonomous, and highly collaborative, with executive-level communication skills and a track record of driving accountability in fast-paced environments.
• Education: Bachelor’s degree in Marketing, Communications, Business, or a related discipline required.

Why Consider This Opportunity?

• Enterprise Impact: High visibility, executive-supported role with a true mandate to shape brand strategy across a major North American market footprint.
• Modernization Mandate: Build and refine scalable campaign structures, analytics frameworks, and storytelling models from day one.
• Competitive Package: Features an executive base salary, generous incentive bonuses, and full corporate health/retirement benefits.