Senior Sales Manager

Summary of Position

The Senior Sales Manager is responsible for revenue generation at their property through lead generation, aggressively selling their property, and meeting weekly, monthly, quarterly, and annual sales goals. The Senior Sales Manager works in tandem with the hotel’s operations leaders to ensure revenue maximizations. Excellent interpersonal skills, a results-oriented approach, and the ability to build and maintain strong client relationships are required.

Essential Duties and Responsibilities

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Along with complying with all laws, company policy, and brand standards, the following are the Essential Functions of this position:

1. Maintain the highest level of professionalism in conduct and appearance at all times.

1. Carry out the property’s ‘It’s All Here’ culture in words & action.

1. Be empowered to guarantee total guest satisfaction.

2. Develop and execute strategic sales plans to achieve targeted revenue goals for market segments. Identify and pursue new business opportunities within these segments.

3. Cultivate relationships with group clients to secure repeat and referral business.

4. Collaborate with the reservations and front desk teams to ensure smooth booking processes and a high level of guest satisfaction.

5. Assist in leading sales efforts for all banquet and catering events, working closely with the Food & Beverage team to deliver exceptional experiences.

6. Work closely with clients to coordinate details for group events, ensuring all logistical needs are met. Collaborate with internal teams (catering, banquet services, etc.) to ensure seamless execution.

7. Provide support to the Vice President  in the development and implementation of overall sales strategies. Assist in monitoring the sales team's performance and provide input for improvements.

8. Negotiate group sales contracts, ensuring favorable terms for both the resort and the client. Follow up on contract execution and payments.

9. Conduct market research to stay current on trends and competitor activities within the SMERF market segments. Use this information to adjust sales strategies as needed.

10. Prepare regular sales reports to track progress toward goals, identify opportunities for growth, and present findings to senior management.

11. Actively participate in industry events, community organizations, and professional networks to generate leads and enhance the resort's visibility.

12. Maintain group history, traces, follow-ups, utilizing sales office systems.

13. Complete all sales activities objectives and goals and ensure they are entered into Delphi.

14. Assimilate into the “Guest Service” culture through understanding, supporting and participating in all elements of providing our guests with superior guest service.

15. Other tasks assigned by the Vice President.

Supervisory Responsibility

N/A

Work Environment

This position operates in a resort environment, mostly indoors. This position does require outdoor activity with exposure to varying weather conditions, including sun, wind, and rain due to the location of event venues. A dress code is required.

Physical Demands

Working at a desk and being on your feet walking or standing for most of the day is required. This position requires frequent and regular travel for client meetings and other sales activities. The lifting of supplies and equipment that may exceed 50 lbs could also be required. Bending down, kneeling, crouching, squatting, and pushing are other physical demands that may be required of you. Accepting this job indicates you understand these physical demands and are able to complete the essential functions of the job.

1. Sales Leadership: Proven ability to lead and motivate a sales team to meet or exceed revenue targets.
2. Revenue Management: Expertise in developing and implementing pricing and inventory strategies to maximize profitability.
3. Customer Relationship Management: Strong skills in building and maintaining client relationships to drive repeat business.
4. Strategic Thinking: Ability to develop and execute comprehensive sales plans aligned with business objectives.
5. Negotiation & Communication: Exceptional negotiation and communication skills to close deals and collaborate effectively with internal and external stakeholders.
6. Analytical Skills: Proficiency in analyzing sales data, market trends, and performance metrics to make informed decisions.
7. Adaptability & Problem Solving: Ability to thrive in a fast-paced environment, adapting to changing market conditions while solving challenges creatively.
8. Technology: Proficiency in CRM systems and property management systems, revenue management software, sales analytics, and Microsoft Office Suite.

1. High School Education or Equivalent is Required.
2. Post-Secondary/Undergraduate Education is highly preferred.
3. Minimum of 2 years of proven hospitality sales within a major brand or resort is required.

Salary : $45,000 - $55,000