What are the responsibilities and job description for the Sr Mgr, Digital Product position at The Intersect Group?
Senior Manager, Digital Product Management – Retail Media
Company Overview
At The Intersect Group, we connect visionary product leaders with organizations driving digital transformation at scale. Our client is a nationally recognized retail brand investing heavily in marketing technology and digital innovation. Their mission is to create seamless, personalized customer experiences through data-driven platforms and cutting-edge advertising solutions. The team values collaboration, ownership, and bold thinking to shape the future of retail media.
Role Summary
We are seeking a Senior Manager of Digital Product Management to lead the development and execution of a Retail Media Network strategy across the client’s digital platforms, including their flagship mobile applications. This role will define the infrastructure, ad tech stack, and monetization strategy for on-site advertising, working closely with engineering, marketing, and third-party vendors.
You will own the product vision, roadmap, and delivery of scalable ad solutions, while mentoring a small team of product managers. Your work will directly impact revenue growth, user engagement, and the evolution of the client’s digital advertising capabilities.
Key Responsibilities
If you're a strategic product leader with deep expertise in Retail Media and a passion for building scalable ad solutions, we want to hear from you. Apply today with your resume and contact information to connect with The Intersect Group.
Company Overview
At The Intersect Group, we connect visionary product leaders with organizations driving digital transformation at scale. Our client is a nationally recognized retail brand investing heavily in marketing technology and digital innovation. Their mission is to create seamless, personalized customer experiences through data-driven platforms and cutting-edge advertising solutions. The team values collaboration, ownership, and bold thinking to shape the future of retail media.
Role Summary
We are seeking a Senior Manager of Digital Product Management to lead the development and execution of a Retail Media Network strategy across the client’s digital platforms, including their flagship mobile applications. This role will define the infrastructure, ad tech stack, and monetization strategy for on-site advertising, working closely with engineering, marketing, and third-party vendors.
You will own the product vision, roadmap, and delivery of scalable ad solutions, while mentoring a small team of product managers. Your work will directly impact revenue growth, user engagement, and the evolution of the client’s digital advertising capabilities.
Key Responsibilities
- Define and execute the long-term strategy for the Retail Media Network across digital platforms.
- Lead product roadmapping, goal setting, and rollout of ad technologies and infrastructure.
- Oversee integrations with ad servers, CMS platforms, and Ad Ops tools to enable scalable, secure ad delivery.
- Manage ad inventory and ensure optimal configuration for dynamic placement and monetization.
- Collaborate with engineering to ensure platform scalability and performance as ad traffic grows.
- Develop and refine in-app ad formats (e.g., native ads, sponsored products, interactive ads).
- Optimize monetization models (CPC, CPM, CPA) in alignment with user engagement and inventory.
- Leverage user behavior and contextual data for targeted ad delivery and campaign effectiveness.
- Mentor and manage a team of product managers, fostering collaboration and continuous improvement.
- Conduct user research, A/B testing, and data analysis to inform product decisions and strategy.
- 7–10 years of experience in digital product management, with a focus on advertising or marketing technology.
- Minimum 5 years of experience developing and scaling Retail Media Networks.
- 2 years of experience managing product teams (minimum of 2 direct reports).
- Deep understanding of ad tech infrastructure, including ad servers, CMS, and content delivery systems.
- Strong analytical skills and experience defining KPIs and tracking product performance.
- Proven ability to lead cross-functional teams and drive complex initiatives from concept to launch.
- Excellent communication and stakeholder management skills.
- Bachelor’s degree required; preferred in Business, Marketing, Computer Science, or Engineering.
- Must be visa-independent and local to the Irving, TX area.
- Candidates must not have applied directly or engaged with the internal TA team.
If you're a strategic product leader with deep expertise in Retail Media and a passion for building scalable ad solutions, we want to hear from you. Apply today with your resume and contact information to connect with The Intersect Group.
