Program Manager- Events and Paid Media

Programs Manager, Events & Paid Media

Remote- East Coast Preferred

Full-Time Employment

Are you excited by the idea of positioning a technical category leader in front of the architects and leaders shaping the AI revolution? This role sits at the intersection of enterprise demand generation, strategic event programming, and high-intent paid media.

We’re partnering with a high-growth data and AI infrastructure company focused on helping enterprises manage and operationalize data at scale. This hire will play a critical role in connecting technical innovation to enterprise buyers and driving measurable pipeline impact.

This is not a traditional marketing role focused on impressions or traffic. It is a highly strategic and execution-oriented position where success is defined by pipeline creation, sales alignment, and revenue impact.

What you’ll be responsible for

• Identifying and managing high-impact placements across newsletters and platforms that reach senior data and AI leaders
• Partnering closely with Sales to execute account-based marketing campaigns across LinkedIn and Google
• Developing messaging and creative that speaks to enterprise outcomes and business impact, not just product features
• Owning the company’s presence at major industry events, from strategy through execution
• Designing and running executive-level programs including VIP dinners, roundtables, and technical workshops
• Ensuring every event and campaign has a clear path to pipeline and sales engagement
• Managing external paid media agencies with a focus on SQLs and pipeline value
• Refining targeting strategies based on seniority, company size, and technographics
• Partnering with Web and Design teams to optimize landing pages and conversion paths
• Delivering reporting that ties spend directly to pipeline, sales velocity, and customer acquisition cost

What they’re looking for

• 4–6 years of experience in B2B technical marketing within enterprise SaaS, data, or infrastructure environments
• Strong understanding of the data engineering and AI landscape, including how to engage both practitioners and executive stakeholders
• Hands-on experience with HubSpot and LinkedIn Campaign Manager, including lead scoring and attribution
• Proven ability to manage agencies against pipeline goals rather than top-of-funnel metrics
• Strong written communication skills with the ability to engage senior technical audiences
• Experience partnering cross-functionally with Sales and RevOps in an account-based environment
• Highly organized with the ability to manage complex event logistics and media programs simultaneously
• Comfortable operating in a fast-paced environment with shifting priorities and a high level of ownership

About the company

Our partner is building core infrastructure for AI-ready data, helping enterprises close the gap between data management and AI deployment. Their platform enables teams to improve data quality, accelerate AI development, and operate with greater consistency and control across complex data environments.

They are trusted by leading global enterprises across industries and are experiencing strong growth as demand for scalable, production-ready AI infrastructure continues to accelerate.