Marine Specialist - Marketing Assistant

JOB DESCRIPTION:

This position is responsible for providing superior customer service to the Corinthian customer for all divisions excluding automotive. The individual in this role will drive sales by being the customers’ advocate within the company through timely order processing and overall execution of stellar customer service standards. In addition, this position will assist in all marketing activities for the company including website support, CRM maintenance, collateral development, social activities to build the Corinthian brand and create awareness.

JOB RESPONSIBILITIES:

Customer Service

• Adhere to Customer Service process flow and procedures as directed.
• Maintain detailed understanding of products and boating to share with internal and external customers.
• Respond to customer inquiries via phone or email providing detailed product information, quotes and guidance for purchasing decisions, upselling at every opportunity.
• Assist in AquaMat® template measuring and quote customers as needed.
• Work with production on status of customer orders.
• Follow Warranty Claims process as directed to ensure timely resolution.

Order Entry

• Ensure orders are accurately entered into system the same day as the receipt of order.
• Ensure customers are given an order confirmation the same day as the receipt of order.
• Maintain and update daily sales report for Marine.
• Maintain an orderly paper flow and filing system for orders and shipment documentation.
• Work with Accounting to resolve open order reports.

Inside Sales

• Meet or exceed agreed upon sales targets by product category.
• Source new customer opportunities via the internet, social media, direct mail and phone contact to grow awareness of Corinthian Marine in the marketplace.
• Promote higher quality and finished products wherever possible – UP-SELL.
• Owner of the marine X2 CRM system – maintenance, customization, and compliance by team members.

Marketing Support

• Work with outside web service teams to ensure company websites are up and functioning.
• Assist in website updates where able, enlist outside services where changes are beyond scope of capability.
• Develop, drive and direct social media campaigns for Facebook and Instagram. Provide monthly metric reporting on campaigns.
• Design, develop and execute email blasts and newsletter communications based on marketing calendar, providing metrics on performance.
• Work with PPC management organization on campaigns, keyword targeting and search engine ranking.
• Assist in blog development, post blogs
• Design and develop collateral materials across brands
• Maintain media content files for use in digital marketing including engagement for customer testimonials.

Sample Fulfillment

• Complete and fulfill sample requests (on assigned day(s)).
• Update CRM reporting system of samples sent out.

NATURE AND SCOPE: (SIGNIFICANT ASPECTS OF JOB AND WHAT THE JOB IS ALL ABOUT)

This position is key in assisting and executing stellar customer service that is the cornerstone to Corinthian. This will be through meeting customer service benchmarks. It also supports all marketing activities and is essential in building the Corinthian brands.

Daily communications with the customer service and production team regarding order processing and support needs.

KNOWLEDGE AND EXPERIENCE

Experience in either sales or customer service is necessary along with the capability to learn flooring manufacturing processes and products. Technical aptitude and strong problem solving skills are a must. High level MS Office skills are mandatory with proven ability in graphs, MRP system experience is preferable.

ENVIRONMENTAL DEMANDS

This position will be required to work sitting at a desk for an extended period and must be able to input data into a computer as well as view data from a computer either in a printed form or on a video monitor.

DECISION MAKING AUTHORITY AND GUIDANCE GIVEN

This position is responsible to ensuring accuracy of orders submitted.

GUIDANCE RECEIVED

The position reports to the Director of Marketing