What are the responsibilities and job description for the Digital Marketing Manager position at Soni?
E-Commerce & Digital Lead
Soni is partnering with a growing organization in the healthcare/life sciences space seeking an E-Commerce & Digital Lead to join its U.S. team.
This is a hands-on execution role for someone who can work across e-commerce, CRM, digital advertising, social, websites, and analytics. The ideal candidate is data-driven, commercially minded, highly organized, and comfortable operating in a regulated environment.
Responsibilities:
- Manage and optimize day-to-day e-commerce activities, including product pages, content, merchandising, promotions, customer journeys, and marketplace presence
- Execute CRM and email marketing campaigns, including automated journeys, segmentation, testing, and deployment
- Support Salesforce Marketing Cloud activities and customer engagement initiatives
- Execute and optimize paid campaigns across Google Ads, Meta, LinkedIn, and other digital channels
- Track performance across traffic, conversion, CPA, ROAS, and other key KPIs
- Manage digital content, social media, websites, and campaign landing pages
- Coordinate digital projects across internal teams, agencies, technology partners, and creative resources
- Ensure digital activities meet applicable legal, regulatory, and compliance requirements
What We’re Looking For:
- 3–6 years of experience across e-commerce, CRM, digital marketing, or digital business
- Strong hands-on e-commerce execution experience
- Experience with Salesforce Marketing Cloud or a similar marketing automation platform strongly preferred
- Hands-on experience with Google Ads, Meta, CRM/email marketing, GA4, SEO, and digital analytics
- Experience managing agencies and multiple cross-functional stakeholders
- Background in pharmaceutical, healthcare, consumer health, medical device, or another regulated industry strongly preferred
- Bachelor’s degree in Marketing, Business, Communications, E-Commerce, Digital Marketing, or related field
Compensation: $125,000 - $150,000
Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications.
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Salary : $125,000 - $150,000