What are the responsibilities and job description for the Digital Marketing Specialist position at SkyWater Search Partners?
- Job Tag:
- Posted: April 24,2026
We’re hiring a Digital Marketing Specialist to own and evolve a growing digital marketing engine. You’ll join a collaborative 4-person marketing team and play a key role in driving lead generation, conversion, and customer engagement across digital channels.
This is a hands-on role for someone who enjoys both strategy and execution.
What You’ll Do
- Build and manage B2B lead generation strategies
- Create and optimize email CRM nurture campaigns (Klaviyo/CRM platforms)
- Develop landing pages and digital campaign assets
- Manage paid media campaigns (Meta, Google)
- Optimize website performance and conversion (CRO)
- Analyze performance and build reporting dashboards (GA4, CRM tools, Looker Studio)
- 3–7 years of experience in digital marketing or eCommerce
- Strong background in B2B lead generation and funnel management
- Experience with email marketing CRM platforms (Klaviyo, HubSpot, etc.)
- Hands-on experience with paid media (Meta, Google Ads)
- Comfortable with analytics tools (GA4, dashboards, reporting)
- Self-starter who takes ownership and drives results
- Experience in apparel, consumer goods, or Shopify environments
- Mission-driven, B Corp-certified company
- Collaborative, high-impact marketing team
- Direct visibility into how your work drives revenue and growth
- Medical, dental, vision
- 401(k) life & disability insurance
- 15 days PTO 8 holidays floating holiday
- Paid volunteer time