What are the responsibilities and job description for the Corporate Marketing Manager position at SelectLeaders?
Our SelectLeaders client is a vertically integrated real estate investment and operating firm focused exclusively on the student housing sector. With a portfolio spanning major university markets nationwide, the firm specializes in acquiring, repositioning, and managing core-plus and value-add commu...
Our SelectLeaders client is a vertically integrated real estate investment and operating firm focused exclusively on the student housing sector. With a portfolio spanning major university markets nationwide, the firm specializes in acquiring, repositioning, and managing core-plus and value-add communities, combining institutional-level investment analysis with hands-on operational execution. Known for its entrepreneurial culture and deep expertise, the company offers a dynamic environment for professionals looking to grow within one of commercial real estate’s fastest-moving asset classes.They are seeking a Corporate Marketing Manager to lead and execute marketing initiatives across a growing student housing portfolio. This is a highly visible growth role responsible for driving leasing performance, strengthening community engagement, and elevating the firm’s corporate brand presence. The ideal candidate thrives in a collaborative environment, understands the unique dynamics of student housing, and is energized by creating campaigns that connect with student populations and drive measurable results.Key Responsibilities:Develop and execute strategic marketing plans and annual budgets for each community within the portfolioManage all property-level social media platforms, including content creation, scheduling, and audience engagementOversee digital advertising campaigns across Meta, Google, and emerging platforms, including performance tracking and reportingExecute email and text marketing campaigns aligned with critical leasing milestonesMonitor and manage online reputation across platforms such as Google and ApartmentRatingsCoordinate resident events and engagement initiatives that support retention and renewalsBuild partnerships with local businesses, campus organizations, and student influencersMaintain and optimize property websites to ensure accurate, engaging, and conversion-focused contentTrain and mentor onsite marketing and leasing teams across the portfolioManage the corporate website, social media presence, and investor-facing marketing materialsQualifications:Bachelor’s degree in Marketing, Communications, or related fieldMinimum of 3 years of marketing experience, preferably within student housing or multifamily real estateStrong understanding of Meta Ads Manager, Google Ads, Canva, and social media scheduling platformsWorking knowledge of Internet Listing Services (ILS) platforms such as Apartments.com, CollegeStudentApartments, and related multifamily/student housing marketing channels Proficiency in Microsoft Office SuiteExceptional communication, organizational, and project management skillsAbility to manage multiple priorities and deadlines in a fast-paced environmentWillingness to travel to properties during peak leasing and turn periodsTeam-oriented mindset with a proactive, hands-on approachBenefits:Health, Dental, and Vision Insurance10 days PTO/Vacation during the first year, increasing in 2-day increments annually up to a maximum of 15 daysPaid major Federal holidaysThis is a full-time opportunity offering competitive compensation and the opportunity to join a growing, entrepreneurial organization within the student housing industry.