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Account Executive: Event Sponsorship, Lead Generation & Digital Marketing Services

SAPinsider
Chelmsford, MA Full Time
POSTED ON 7/30/2026 CLOSED ON 8/5/2026

What are the responsibilities and job description for the Account Executive: Event Sponsorship, Lead Generation & Digital Marketing Services position at SAPinsider?

The Role

Own and grow global SAP partner accounts, win back accounts and an alpha sort of net new logo prospects with wide open expansion growth opportunities. Sell high-value, multi-product marketing solutions into CMOs and senior marketing leaders at top enterprise technology companies. Join a senior, high-performance team with direct access to executive leadership and uncapped earnings.

This is a high activity, consultative enterprise sale to the most senior marketing professionals at the largest enterprise technology vendors in the world. The typical sale is a high-ticket, multi-threaded sales conversation that requires skills, experience, prospecting and exceptional listening ability.

Only candidates with proven enterprise sales track record selling into marketing functions will be considered.

  • Commercial ownership is the central function: This role has full commercial ownership of a set of named accounts and is a personally accountable sales professional that achieves monthly sales quota and revenue budget goals while assuring high levels of year over year bookings growth and account retention.


  • Executive relationship skills are a core differentiator: This role is an individual contributor, quota-carrying, hunter-farmer role that is responsible for selling integrated membership, event sponsorship, lead generation and digital content services to marketing teams at SAP Partner companies. The role manages a named account territory and net new logo prospect accounts of global SAP Partner technology companies with strong historical spend. Building deep relationships with all key Executives and Marketing leaders in every client account including CEO, CMO, Events, Advertising, Lead Generation, Product Marketing, Regional Marketing, Field Marketing and Market Intelligence.


  • Territory Pipeline Management is essential: This role leverages direct AI SDR Agent support functions to ensure that all accounts are fully penetrated and developed. The Senior Account Executive always maintains a healthy SFDC pipeline of 4X quota requirements with an expected 30–120-day sales cycles and typical deal sizes ranging from $15,000 to $100,000 with multiple expansion sales opportunities in every account.


The Account Executive reports directly to the Chief Revenue Officer.

Professional Qualifications

The ideal candidate will possess:

  • 2 years sales experience in B2B media, event sponsorship, lead generation services or digital marketing services selling to marketing at technology or SaaS companies.
  • Must have successfully sold programs directly into B2B enterprise technology marketing functions.
  • Must have managed, expanded and grown a named account territory of 20 named accounts.
  • Hands on experience with marketing services including lead generation, content creation, email, webinars, advertising, social media and event sponsorships.
  • Keen understanding of how to leverage AI SDR Agents to build qualified pipelines.
  • Proven skills with managing an SFDC pipeline and reporting environment.
  • Excellent speaking, presenting and writing communication skills.

Why This Role is a Fit for You

  • Work with some of the world’s leading SAP partners and B2B technology brands as strategic accounts.
  • Desire having full commercial responsibility for your named account territory
  • Sell across a unique portfolio of membership, event sponsorship, lead generation and digital content services with clear and proven ROI stories.
  • Join a small, senior team reporting directly to the CSO and partnering with executive leadership and product strategy.
  • All sales and delivery resources in one dedicated team.
  • Travel globally to SAPinsider events throughout the year.

What Success Looks Like

  • Achieve or exceed monthly sales quota
  • Achieving $115,000 plus in Year 1 earnings
  • Build multiple buyer relationships in every account
  • Build a highly engaged global network of enterprise technology marketing leaders

Compensation

The Account Executive enjoys a base salary of $70,000 per year based on experience with Year One OTE up to $115,000 plus with uncapped upside. The role participates in all SAPinsider employee benefit programs including healthcare coverage, life insurance, unlimited vacation and 401K plan.


  • 6% commission on all sales up to $500,000 per year
  • 7.5% commission on all sales over $500,000 per year
  • $15,000 annual bonus on number of new logo clients sold


Next Steps: Take the Lead on Your Future

Send your confidential resume and cover letter to SAPinsider to James Bedard, CEO SAPinsider at james.bedard@sapinsider.org and reference the role in your cover letter and why this is the right next step for you.

About SAPinsider: The Largest and Most Active, Global SAP Member Community

SAPinsider is an independent research and marketing services organization that owns the largest global SAP technology and line of business professional community with over 2,000,000 technology and business members. SAPinsider members depend on our research, education, networking and events to improve their investments in SAP & SAP Partner technologies.


SAPinsider works with SAP and it’s over 27,000 global solution and technology partners through its research and expert network to lead the market discussion across the SAPinsider community on what is working, which vendors can drive measurable value, new and emerging trends and how to successfully implement technology enabled process improvements.

Salary : $70,000 - $500,000

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