What are the responsibilities and job description for the Marketing Coordinator position at Ryan Lawn & Tree Inc?
Description
About Ryan Lawn & Tree
Ryan Lawn & Tree is one of the most respected lawn and tree care companies in the Midwest, serving customers across Kansas, Missouri, Oklahoma, and Nebraska. As a 100% employee-owned (ESOP) company, we believe our people are our greatest competitive advantage — and that belief starts with how we hire.
About the Role
Are you a strategic storyteller with a passion for local community engagement? Ryan Lawn & Tree is looking for a dynamic, high-energy Field Marketing Coordinator to spearhead our brand presence in the Omaha region.
Reporting to the Senior Field Marketing Manager, you’ll be the "boots on the ground" strategist responsible for turning local insights into high-impact marketing campaigns. If you love building relationships and want to work for a company that values growth and employee ownership, let’s talk!
What You’ll Do
- Local Strategy & Execution: Develop and manage regional marketing budgets for social media, content creation, local sponsorships, and location-specific promotions.
- Market Intelligence: Collaborate with Omaha market leaders to gather competitive intelligence and build actionable profiles of our local customer base.
- Digital Influence: Identify and secure local influencers to expand our digital reach and authenticity.
- Data-Driven Growth: Track critical KPIs and analyze campaign performance to ensure the Ryan brand is thriving in the Omaha market.
- Brand Synergy: Partner with our HQ marketing team to ensure brand consistency while tailoring "the Ryan way" to fit the local culture.
- Content Capture: Lead ongoing efforts to capture local photos and videos, building a robust library for multi-channel marketing.
Requirements
Required Qualifications:
- Education: Bachelor’s degree in Business or Marketing.
- Experience: 2–3 years of proven marketing experience across both digital and traditional mediums (Print, Radio, Broadcast).
- Communication: Exceptional networking and relationship-building skills.
- Tech Savvy: Fluency in digital marketing tools and proficiency in data collection, analysis, and reporting.
- Mindset: You are a self-motivated, strategic thinker who thrives in a fast-paced environment.
Preferred Qualifications:
- Experience planning and executing special events.
- Familiarity with CRM software (e.g., HubSpot or Service Titan).
Why Ryan Lawn & Tree
· Competitive compensation — $50,000.00 - $60,000.00, with opportunity to grow
· Employee Ownership — As an ESOP company, every associate has a real stake in our success
· Stability & Growth — A financially strong, growing company with a clear path to $200M
· Collaborative Culture — A tight-knit team that values doing things the right way
· Room to Grow — We invest in our people through structured learning and career development
· Competitive Compensation & Benefits — Including health, dental, vision, 401(k), and ESOP participation
Ryan Lawn & Tree is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all associates.
Salary : $50,000 - $60,000