What are the responsibilities and job description for the Copywriter position at Robert Half?
You’ll be responsible for telling the brand story in exciting and creative ways. Crafting copy for social media posts, ads, email marketing, newsletters, movie scripts, campaigns, landing pages, webinars, event abstracts and more is your passion. And it’s what we need to take our message into the world at the highest level. You’ll collaborate with a range of stakeholders in marketing and other departments like the design studio, demand generation manager and more to drive your messages across the world of software.
Responsibilities:
- Develop and deliver content and creative copy across multiple product lines and company initiatives that captivates readers and drives them to action
- Develop targeted messaging that resonates with different personas and industry verticals
- Think creatively about programs that deliver new ways to reach target audiences
- Draft content across multiple mediums, such as blogs, emails, papers, eBooks, internal communications, web, etc.
- Contribute to high-profile content, including videos, web properties, human resources and more
- Leverage the unique power of different media to maximize impact
- Be the go-to person for killer copy
- Collaborate with content strategy and marketing departments to make data-driven decisions on content management
- Track and measure the success of content generation efforts
Requirements:
- English speaker (required)
- Experience in content writing and delivery for high tech and/or software industries (or agency)
- A knack for technology, and the ability to understand new products and their value proposition
- Experience with B2B technology/software companies or the developer ecosystem preferred
- Multimedia copywriting skills, covering video, social media, email marketing, newsletters, webinars, etc.
- Exceptional demonstrated written and verbal communication skills
- Proven ability to work collaboratively as part of a large global organization, including with highly technical teams
- Ability to work in a fast-paced and demanding environment
- Detail-oriented and skilled at managing delivery to deadlines
- Can-do attitude, curious and creative team player, with a strong ability to multitask
Salary : $25 - $27