What are the responsibilities and job description for the Healthcare Sales Specialist - Marketing, Outreach, & Enrollment (Seniors) position at Resiliency LLC?
The Healthcare Sales Specialist (internally known as an Outreach Specialist) plays a critical role on our Marketing, Outreach, & Enrollment (MOE) team. This role is the driver of enrollment success — building relationships in the community, generating quality referrals, and guiding prospective participants into the PACE program.
This role is different because Outreach Specialists:
- No “hard sell” pressure - You’re not pushing a product; you’re connecting vulnerable seniors with life-changing care
- Mission-driven work - You’ll be helping participants get the support they need to stay in their homes and communities
- Focus on relationships, not transactions - You’ll build genuine, ongoing relationships with seniors, caregivers, and community partners rather than chasing one-off sales
- Community-first approach - You’ll engage with the community at events, local organizations, and face-to-face outreach instead of cold-calling all day
We care about our team members. That’s why we offer:
- Medical insurance coverage (Medical, Dental, Vision)
- Work/life balance - We mean it! 17 days of personal time off (PTO), 12 holidays observed annually, and 6 sick days
- 401K savings match
- Comprehensive compensation package including base pay, bonus, and equity
- And additional benefits!
On the day-to-day, you will:
- Coordinate and initiate outreach and engagement activities in communities
- Identify opportunities to collaborate with community organizations to generate qualified leads, leading to potential enrollments
- Establish and maintain relationships with community leaders and partners including senior centers, assisted living facilities, food banks, churches, and other community-based organizations
- Develop and implement monthly marketing plans to consistently achieve monthly enrollment metric goals with MOE Director
- Provide education regarding services to community referral sources
Job requirements include:
- Bachelor’s degree in marketing or health care administration preferred
- DHCS training and exam as a marketing representative within 30 days of hire
- Minimum of one (1) year of experience in a sales and marketing role with at least one (1) year in a healthcare or senior care setting preferred (within service area preferred; outside sales experience preferred)
- Technology experience which can include Salesforce, Athena, etc.
We are seeking Outreach Specialists that ideally have outside sales and marketing experience. If you’re ready to join a holistic care team that values both its participants and providers, we’d love to hear from you!
