What are the responsibilities and job description for the Brand Marketing Leader position at Real Soft Inc?
Job Title: Interim Director Brand Marketing
Location: Hybrid (60% Onsite / 40% Remote)
Pay Rate: $75.00/hr on W2
Overview
Seeking an experienced Brand Marketing leader to oversee the Schwarzkopf Professional Color, Care, and Styling portfolio, driving brand strategy, go-to-market execution, commercial growth, and cross-functional alignment during a temporary coverage period.
Key Responsibilities
- Lead brand strategy and portfolio management across Color, Care, and Styling categories.
- Drive go-to-market planning, campaign activation, pricing strategy, and product launches.
- Monitor business performance, including sales growth, market share, distribution, and brand KPIs.
- Manage marketing budgets, investment allocation, and ROI.
- Partner with Sales, Trade Marketing, Education, Finance, Operations, and Global Marketing teams.
- Lead and coach the Brand Marketing team while ensuring business continuity.
Required Qualifications
- 10 years of brand marketing leadership experience.
- Experience in Beauty, Professional Beauty, Prestige Beauty, or CPG industries.
- Strong background in brand strategy, portfolio management, and integrated marketing.
- Proven success driving commercial growth and managing high-performing brands.
- Experience leading cross-functional teams in a matrix organization.
- Strong analytical, communication, and stakeholder management skills.
Required Skills
Brand Strategy | Portfolio Management | Go-to-Market Planning | Product Launches | Marketing Activation | Pricing Strategy | Budget Management | Commercial Growth | Consumer Insights | Cross-Functional Leadership | Team Management
Salary : $75