What are the responsibilities and job description for the Marketing Communications Specialist position at RadNet?
Responsibilities
Artificial Intelligence; Advanced Technology; The very best in patient care. With decades of expertise, RadNet is Leading Radiology Forward . With dynamic cross-training and advancement opportunities in a team-focused environment, the core of RadNet’s success is its people with the commitment to a better healthcare experience. When you join RadNet as a Marketing Communications Specialist , you will be joining a dedicated team of professionals who deliver quality, value, and access in the 21 st century and align all stakeholders- patients, providers, payors, and regulators to achieve the best clinical outcomes.
You Will
Artificial Intelligence; Advanced Technology; The very best in patient care. With decades of expertise, RadNet is Leading Radiology Forward . With dynamic cross-training and advancement opportunities in a team-focused environment, the core of RadNet’s success is its people with the commitment to a better healthcare experience. When you join RadNet as a Marketing Communications Specialist , you will be joining a dedicated team of professionals who deliver quality, value, and access in the 21 st century and align all stakeholders- patients, providers, payors, and regulators to achieve the best clinical outcomes.
You Will
- Tradeshow, Events, and Webinars
- Strategically plan, manage, and maintain the annual tradeshow, event, and webinar calendar in alignment with organizational goals and budgetary guidelines.
- Lead the execution of tradeshows, events, and webinars, including vendor coordination, timelines, logistics, and on-site representation.
- Serve as a primary or key point of contact for tradeshow staff, vendors, and external partners, exercising discretion in vendor management and issue resolution.
- Develop and oversee pre-event marketing strategies, including advertising plans, messaging frameworks, and collateral development in collaboration with subject matter experts.
- Evaluate post-event performance, oversee lead management strategies, and provide recommendations for follow-up and future event optimization.
- Content development for online and offline communication channels
- Collaborate with content managers, sales teams, product managers, and subject matter experts to distribute final copy across all communication channels.
- Partner with design and development resources to build marketing collateral, sales tools, and maintain websites that align with company branding guidelines.
- Author and manage the development of thought leadership content, including white papers, case studies, press releases, newsletters, and email campaigns.
- Ensure consistent brand voice and messaging across all internal and external communications.
- Passionate about patient care and exercise sound judgement and an ability to remain professional in all situations.
- You demonstrate effective and professional communication, interpersonal skills and respect with patients, guests & colleagues.
- You have a structured work-approach, understand complex problems and you are able to prioritize work in a fast-paced environment.
- BA/BS degree in Marketing, Marketing Communications, Journalism, Advertising, or related discipline with proven marketing experience, Master’s Degree preferred
- Prefer three plus years in healthcare, healthcare technology
- Experience in enterprise focused b2b marketing.
- Experience in event planning and management.
- Experience in PR and media.
- Excellent writing, editing, and proofreading skills
- Excellent knowledge of social media platforms including Instagram, LinkedIn, Facebook, and Twitter.
- Strong project management and production skills (planning and execution).
- Fluent, articulate, able to produce good content.
- Independent, accountable, tenacious
- Affinity for technology
- Internet and social networks savvy.
- Strong presentation and communication skills.
- Strong analytical, and problem-solving techniques
- Process oriented and extremely thorough.
- Sense of humor and creative nature.
- Ability to work in a technical environment.
- Proficiency in Microsoft Office (PowerPoint, Excel, etc.).
- Highly organized self-starter with the ability to work independently and meet deadlines in a fast-paced environment
- Excellent time management skills and strong attention to detail are essential
- Collaborative mindset and the ability to work cross-functionally with diverse teams
- Comprehensive Medical, Dental and Vision coverages.
- Health Savings Accounts with employer funding.
- Wellness dollars
- 401(k) Employer Match
- Free services at any of our imaging centers for you and your immediate family.