What are the responsibilities and job description for the Marketing Communications Specialist position at RadNet Orange County?
ResponsibilitiesArtificial Intelligence; Advanced Technology; The very best in patient care. With decades of expertise, RadNet is Leading Radiology Forward. With dynamic cross-training and advancement opportunities in a team-focused environment, the core of RadNet’s success is its people with the commitment to a better healthcare experience. When you join RadNet as a Marketing Communications Specialist, you will be joining a dedicated team of professionals who deliver quality, value, and access in the 21st century and align all stakeholders- patients, providers, payors, and regulators to achieve the best clinical outcomes.You Will:Tradeshow, Events, and WebinarsStrategically plan, manage, and maintain the annual tradeshow, event, and webinar calendar in alignment with organizational goals and budgetary guidelines.Lead the execution of tradeshows, events, and webinars, including vendor coordination, timelines, logistics, and on-site representation.Serve as a primary or key point of contact for tradeshow staff, vendors, and external partners, exercising discretion in vendor management and issue resolution.Develop and oversee pre-event marketing strategies, including advertising plans, messaging frameworks, and collateral development in collaboration with subject matter experts.Evaluate post-event performance, oversee lead management strategies, and provide recommendations for follow-up and future event optimization.Content development for online and offline communication channelsCollaborate with content managers, sales teams, product managers, and subject matter experts to distribute final copy across all communication channels.Partner with design and development resources to build marketing collateral, sales tools, and maintain websites that align with company branding guidelines.Author and manage the development of thought leadership content, including white papers, case studies, press releases, newsletters, and email campaigns.Ensure consistent brand voice and messaging across all internal and external communications.If You Are:Passionate about patient care and exercise sound judgement and an ability to remain professional in all situations.You demonstrate effective and professional communication, interpersonal skills and respect with patients, guests & colleagues.You have a structured work-approach, understand complex problems and you are able to prioritize work in a fast-paced environment.To Ensure Success in This Role, You Must Have:BA/BS degree in Marketing, Marketing Communications, Journalism, Advertising, or related discipline with proven marketing experience, Master’s Degree preferredPrefer three plus years in healthcare, healthcare technologyExperience in enterprise focused b2b marketing.Experience in event planning and management.Experience in PR and media.Excellent writing, editing, and proofreading skillsExcellent knowledge of social media platforms including Instagram, LinkedIn, Facebook, and Twitter.Strong project management and production skills (planning and execution).Fluent, articulate, able to produce good content.Independent, accountable, tenaciousAffinity for technologyInternet and social networks savvy.Strong presentation and communication skills.Strong analytical, and problem-solving techniquesProcess oriented and extremely thorough.Sense of humor and creative nature.Ability to work in a technical environment.Proficiency in Microsoft Office (PowerPoint, Excel, etc.).Highly organized self-starter with the ability to work independently and meet deadlines in a fast-paced environmentExcellent time management skills and strong attention to detail are essentialCollaborative mindset and the ability to work cross-functionally with diverse teamsWe Offer:Comprehensive Medical, Dental and Vision coverages.Health Savings Accounts with employer funding.Wellness dollars401(k) Employer MatchFree services at any of our imaging centers for you and your immediate family.
Salary : $74,000 - $76,000