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Fitness General Manager

Pump24 Fitness
Vienna, VA Full Time
POSTED ON 3/10/2026
AVAILABLE BEFORE 5/6/2026

FITNESS GENERAL MANAGER

Position Overview

The General Manager of Pump24 is responsible for leading all aspects of the club’s daily operations to ensure exceptional service, a motivating fitness environment, and strong business performance. This role drives membership growth and retention, oversees staff development, and ensures Pump24 maintains its reputation as a clean, safe, and energizing 24-hour fitness club. The GM fosters a culture that reflects Pump24’s commitment to community, wellness, and continuous improvement.

KEY RESPONSIBILITIESLeadership & Team Development

  • Recruit, train, mentor, and supervise front desk sales associates
  • While on-site oversee coaches and trainers
  • Maintain a high-engagement culture aligned with Pump24’s values of service, motivation, and member success
  • Conduct performance evaluations and ongoing staff training initiatives

Membership Sales & Retention

  • Drive membership growth through effective sales strategies, lead management, and community outreach
  • Monitor retention metrics and implement member engagement programs tailored to Pump24’s 24/7 model
  • Ensure an exceptional experience for all members by addressing concerns swiftly and professionally

Operational Excellence

  • Oversee all day-to-day operations to uphold Pump24’s standards for cleanliness, safety, and facility readiness
  • Ensure compliance with health and safety regulations and internal operational policies
  • Manage personal training onboarding and contribute to class formatting

Financial Management

  • Maintain performance targets and ensuring revenue and sales goals are met or exceeded
  • Monitor revenue and performance KPIs, taking corrective action when needed
  • Identify opportunities for new revenue streams, including programs, workshops, or partnerships aligned with Pump24’s brand

Facility & Equipment Management

  • Ensure all equipment is properly maintained, safe, and available for member use
  • Schedule preventive maintenance and coordinate with vendors for repairs or equipment upgrades
  • Track inventory levels for supplies and operational materials

Marketing & Community Engagement

  • Collaborate on or execute local marketing initiatives, promotions, and social media engagement to grow the Pump24 brand
  • Build connections with local businesses, schools, and community organizations to enhance visibility and drive traffic
  • Support in-club events, challenges, and campaigns that strengthen member engagement

QUALIFICATIONSEducation & Experience (Nice to Have but Not Required)

  • Bachelor’s degree in Business, Sports Management, Exercise Science, or related field preferred
  • 2–3 years of leadership experience in fitness, wellness, hospitality, or a related customer-facing industry
  • Proven experience in sales leadership, operations management, and staff supervision
  • Personal Training Certification (CPT) preferred, or interest in pursuing certification as part of professional development

Skills & Competencies

  • Strong leadership and coaching abilities
  • Excellent communication, customer service, and problem-solving skills
  • Strong interest in health and fitness with familiarity of gym equipment and training environments
  • Understanding of fitness center operations, membership sales, and training programs (Nice to have but not required)
  • Ability to track, manage, and consistently achieve performance targets and key performance indicators (KPIs)
  • Maintain a work week of a minimum of 40 hours
  • Flexible schedule–including early mornings, evenings, or weekends as needed
  • If desired, ability to train PT clients during regularly scheduled shifts with ability to train unlimited clients outside of core business hours

Work Environment

  • Dynamic, fast-paced 24/7 fitness environment requiring hands-on involvement in both operational and member-facing tasks
  • In-person leadership presence is essential to maintain Pump24’s high service and operational standards

Physical & Schedule Requirements

  • Ability to stand for extended periods and move throughout the studio
  • Availability to work flexible hours, including evenings and weekends

COMPENSATION & BENEFITS

Salary bonus

  • Based on experience
  • Quarterly bonus incentives
  • Based on fitness club performance
  • Ability to use the gym at no cost
  • Fitness Coach opportunities at $25/class rate
  • Ability to train personal training clients independently with no club rental fees; trainers set their own pricing and retain all session revenue
  • Employees eligible to participate in 401k benefits - post 90-days of active employment
  • Employees receive 14 days of PTO and 3 sick days upon hire. Time off renews annually on the employee’s anniversary date, with the ability to roll over up to 5 unused PTO days each year.

Pay: $45,000.00 - $70,000.00 per year

Benefits:

  • 401(k)
  • Employee discount
  • Flexible schedule
  • Paid time off

Work Location: In person

Salary : $45,000 - $70,000

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