VP of Payer Strategy & Partnership

Job Description 

TITLE:  VP of Payer Strategy & Partnerships 

REPORTS TO:  EVP of Baxter Technology Group  

SUPERVISES:  None  

EXPECTATION OF WORK HOURS:  Full Time, Exempt 

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This is not a typical sales role.  We are looking for a proven closer with a track record of selling into complex healthcare payer organizations and delivering enterprise-level results with UNCAPPED COMMISSION. 

Our software group is a leader in AI-driven, outcomes-based software solutions for the healthcare industry.  As we expand into payer-focused solutions, we are seeking a VP of Payer Sales to drive growth within health plans and bring a high-impact offering to healthcare insurance market. 

What You’ll Do 

• Own and execute the payer sales strategy end-to-end.  

• Build, manage, and close a pipeline of high-value insurance company contracts.  

• Develop relationships with executive stakeholders across health plans.  

• Present solutions around:  cost reduction, utilization management, operational efficiency, and compliance and audit performance.  

Who You Are 

• Experienced in selling directly to:  BCBS plans, Medicare Advantage organizations, Medicaid MCOs, Regional or national payers.  

• Must be successful getting in front of C-suite executives, medical directors, and network and utilization management leadership. 

• Proven ability to navigate complex deal structures and close long, $500k-$5M enterprise deals. 

• Self-starter who can own opportunities by creating, driving, and closing independently.  

• Comfortable operating in a high-growth environment.  

Why This Role 

• Direct impact on company growth and revenue strategy with real momentum. 

• Opportunity to shape and lead a new market expansion that is meaningful, not just selling an existing software platform. 

• Backed by a proven SaaS and strong healthcare domain expertise.  

If you have a history of closing meaningful payer deals, want to build something with real impact, and have proven you can WIN in this space, please apply directly or confidentially. 

RESPONSIBILITIES 

• Lead outbound sales efforts to drive payer adoption of SaaS product. 

• Develop and execute a strategic outbound prospecting plan, leveraging cold calls, emails, and LinkedIn outreach to achieve goals. 

• Recruit and cultivate relationships with executive-level healthcare insurance providers to ensure seamless adoption of software, from initial outreach through deal closure. 

• Deliver compelling solution demos, tailoring value propositions to address prospects’ operational challenges and effectively relay feedback to management for contribution to potential enhancement roadmap.  

• Identify, prioritize, cultivate, and document qualified opportunities within a CRM (e.g., Salesforce, HubSpot, Pipedrive). 

• Collaborate with leadership to refine positioning and market strategy. 

• Prepare, evaluate, and report data analytics to track sales performance and inform strategic decisions. 

• Plan, coordinate, attend, and participate in strategic trade shows, maintaining diligent follow-up with prospects and industry contacts. 

• Comply with, adhere to, and help implement company policies and procedures in compliance with regulatory agencies, including but not limited to HIPAA. 

• Collaborate with affiliated companies on joint sales and marketing initiatives. 

QUALIFICATIONS 

• Proven experience with outbound sales strategies to healthcare insurance companies with a track record of exceeding quotas.  (non-negotiable) 

• Self-starter, highly motivated, results-driven, with high energy and a proven ability to bypass gatekeepers to C-level leadership and close those deals. 

• Ability to independently craft compelling sales value propositions tailored to enterprise-level payers. 

• Confident, assertive, and highly organized, with exceptional attention to detail and follow-through. 

• Excellent verbal and written communication, presentation, and relationship-building skills. 

• Proficiency with CRM platforms (e.g., Salesforce, HubSpot, Pipedrive) for lead tracking and pipeline management. 

• Ability to balance multiple high-priority tasks in a fast-paced, collaborative team environment. 

• A high school diploma is required; a college degree is highly preferred. 

REQUIREMENTS  

• While performing the duties of this position, the employee may be required to sit or stand for extended periods and must talk and hear.  The employee sits, walks, kneels, reaches with hands and arms, and uses fingers for repetitive motion.  May be required to lift and/or move up to 50 lbs.  

• Must be willing and able to travel up to 50% for meetings, conferences, and industry events.  

• Employer will provide a competitive wage based on experience, and following probationary period, a comprehensive benefits package including paid holidays, PTO, group health insurance, retirement plan, and more. 

Equal Opportunity Employer 

Salary : $100,000 - $110,000