What are the responsibilities and job description for the Social Media Specialist position at Pet Castle Resort?
Job Overview
We are seeking a creative and strategic Social Media Specialist to help with creating posts via Facebook, Instagram & TikTok daily. The ideal candidate will be responsible for taking multiple pictures, formatting them appropriately and executing them on all platforms: Facebook, Instagram and TikTok.
Duties
- Develop and implement comprehensive social media strategies aligned with company goals
- Create, curate, and schedule compelling content across platforms such as Facebook, Instagram, & TikTok. Including, but not limited to CAPCUT, AI, and tools creating 70-80 pictures and 1-2 videos daily.
- Conduct social listening to monitor brand reputation and industry trends
- Proofread all content for accuracy, tone, and quality before publication
- Stay updated on the latest social media trends, tools, and best practices in digital marketing
- Must be comfortable around large and small dogs. This is not a desk job.
Skills
- Proven work experience as a Social Media Specialist or similar role
- Excellent knowledge of social media platforms, including Facebook, Instagram, TikTok.
- Proficient in video editing software and tools
- Experience in content creation, proofreading, and editing
- Ability to create engaging content including images, videos, blogs, and infographics for diverse audiences
- Excellent written and verbal communication skills
- Excellent proofreading skills with attention to detail in branding consistency.
Pay: $15.00 - $17.00 per hour
Expected hours: 20.0 – 24.0 per week
Work Location: In person
Salary : $15 - $17