What are the responsibilities and job description for the Designer, Customer Acquisition (Hybrid) position at People Inc.?
This assignment posting is for an Agency Worker opportunity with People Inc. The Agency Worker is paid by a staffing agency employer. Agency Workers will receive a W2 from the staffing agency reporting their earnings for tax purposes.
Designer, Customer Acquisition (Hybrid)
The PEOPLE App team is seeking a Designer (Contract) to support our customer acquisition and marketing efforts for the new PEOPLE app (available in Apple & Google app stores). This role is ideal for someone with 2-5 years of experience who’s excited to create mobile-first, performance-driven marketing assets that help grow an iconic media brand’s digital presence.
You’ll work closely with our Art Director and Marketing team to produce visually compelling creative assets that perform across a variety of channels including website, print, email, social (Meta, TikTok), and display ads—focusing on both static assets and video & motion design. Your work will contribute to the growth of PEOPLE’s newly launched mobile app, helping bring the brand’s voice and vision to life across a variety of direct response marketing channels.
About The Team | The Team and/or Brand.
PEOPLE’s accomplished team of editors, writers, designers and photographers are all dedicated to the brand’s core mission: to inform, entertain and inspire by sharing the stories that everyone will be talking about. We’re the go-to source for news about celebrities, entertainment and the royals, and we elevate powerful human interest stories and everyday people making a difference in their communities. With decades of experience and a true passion for the subjects we cover, our journalists believe in the power of storytelling to make a difference.
Assignment Details:
40 hours a week
Start date: ASAP
End date: 3 months with potential to extend
Hourly Rate: $45
Location: NY office 3 days per week, work remotely 2 days a week
About The Positions Contributions:
Weight % Accountabilities, Actions and Expected Measurable Results
80% Create artwork including advertising, videos, photo treatments, logos, illustrations, and social media assets for various brand channels including Digital Editorial, Social, Video, Print and Audience Relationships (email and conversion)
20% Collaborate / Conceptualize Ideas
The Role’s Minimum Qualifications and Job Requirements:
Education:
Bachelor’s degree, or equivalent education and experience
Experience:
- 1-2 years experience in designing and executing successful advertising, promotional or direct response materials within a fast-growing consumer business or agency, with a specific focus on driving app downloads
- 2-5 years as a designer
Specific Knowledge, Skills, Certifications and Abilities:
- Proficient in Adobe Creative Suite-
- Proficient in creating motion design/ animated video assets
- Experience with Canva
- Knowledge of Figma a plus but not essential
- Strong typography skills
- Strong editorial design skills
- Publishing industry experience
- Branding experience
- Illustration skills a plus
- Photo experience a plus
- Knowledge of motion graphics / animation a plus
- Self-motivated
- Strong attention to detail
- Excellent communication skills
- A team player ready to work in a fast-paced environment
People Inc. is the largest print and digital publisher in America. Nearly 200 million people trust us each month to help them make decisions, take action, and find inspiration. People Inc.'s over 40 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, Food & Wine, Travel Leisure, Allrecipes, REAL SIMPLE, Investopedia, and Southern Living.
Please be aware of fraudulent recruiters offering opportunities at People Inc. If you are in conversations about a job opportunity and wish to confirm its validity, please reach out directly to hrconcerns@people.inc.
Salary : $45