What are the responsibilities and job description for the Content + Digital Creator position at ONZIE INC?
Company Description
Onzie is a women’s activewear brand born in Venice Beach, CA, founded by a hot yoga practitioner and her mother. For over a decade, Onzie has been a trusted presence in the yoga and movement community, worn by practitioners across studios worldwide. Onzie sits at the intersection of performance and purpose.
Onzie’s business model is built on integrity, and conscious commerce. We believe sweat is sacred, the body is a canvas, and business can be both grounded and visionary. All garments are designed and produced in Los Angeles with an emphasis on ethical, human-made craftsmanship. The brand’s sustainability credentials are substantive and independently verified: OEKO-TEX® STANDARD 100 certified, PFAS/PFA-free, CiCLO® biodegradable technology, plant-based odor control and UV protection. These are not marketing claims — they are product attributes that set Onzie apart in a crowded market.
The Onzie customer is a woman who practices hot yoga and mindful movement. She values what touches her body, connects with brands that share her commitment to conscious living and is not buying on price — she is buying on trust, performance and values alignment.
Onzie has recently relaunched its direct-to-consumer ecommerce business and is seeking a senior leader to own and grow it.
Role Description
NOW HIRING — Conscious Content Digital Creator
Paid Part-Time/Los Angeles–based preferred - Ideal candidate is a soulful, hot yogi who understands sweat, somatic movement, and how content drives commerce.
In this role, you’ll work closely with our Founder to shape brand voice, produce content weekly, and co-build marketing momentum ahead of our relaunch.
What You’ll Do
• Develop content concepts monthly storytelling plans
• Shoot edit weekly video/photo creative (Reels/TikTok/IG)
• Write copy across social, email, SMS landing pages
• Build nourish relationships with yogis, creators micro-ambassadors
• Co-create system content rhythm brand voice
You’re a Great Fit If
- You have strong video – editing and content creation abilities, you are passionate about fitness and ideally hot yoga space, you understand embodied movement
- Can organize, have fun communicating with wellness focused individuals.
- You’re a hybrid strategist creator (ideas execution)
- You love content that feels soulful, elevated emotionally resonant can execute
- You’re energized by startup energy women’s empowerment creative culture
- You're LA-based or able to be present for shoots
- Preferred Systems & Platform Knowledge - Strong understanding of:
— Instagram — TikTok — Reels short-form editing culture
- Comfortable managing:
— DMs— comments — creator communication — ambassador content flow
- Familiar with social scheduling and management tools such as:
— Later — Sprout Social — or similar social platform systems
- Comfortable organizing and managing assets within:
— Dropbox — Google Drive — Google Docs
- Familiarity with:
— Canva — basic graphic/layout editing — social asset preparation
- Platform-savvy with awareness of:
— trending content formats — hooks retention — wellness creator culture — Instagram/TikTok best practices
- Bonus if experienced with:
— Instagram Shop — creator affiliate tools— influencer/ambassador platforms