Associate Media Director, Ptarmigan Media

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OMG agencies around the globe.

Responsibilities

• Lead and manage day‐to‐day stewardship of the client business
• Drive development of media plan recommendations that comprise both tactical and high impact/custom activations to meet clients’ goals
• Lead and manage reporting analysis, inclusive of key insights/takeaways and optimization recommendations, based on campaign performance
• Manage and nurture development of junior staff, guiding these individuals through the fundamentals of the planning process (inclusive of developing high level strategies, partner RFP/evaluation, negotiation, tactical plan development & execution, reporting & insights, optimization, billing, etc.)
• Provide oversight on campaign performance reports and collaboratively share results across teams to ensure constant program evolution
• Lead and manage client briefing meetings with key stakeholders (CMO, head of Marketing, Head of Product Distribution, etc.)
• Provide oversight and consultation to team members in constructing compelling, and strategically grounded, POV’s that provide thoughtful insights to help guide and inform planning decisions
• Develop team member frameworks to ensure each are meeting milestones for continued growth
• Contribute to and publish Ptarmigan Media thought leadership content
• Contribute to and participate in new business efforts
• Collaboratively participate in Team Leadership Group meetings and work-sessions
• Effectively manage projects and resources, to consistently meet internal and client timelines.
• Establish and grow key client relationships while managing client expectations
• Have the ability to dial in and orchestrate the details, while understanding big picture strategic needs
  
  

Preferred Qualifications

• 5 years media planning & buying experience at a media agency
• Knowledge of 360 cross-functional media inclusive of Digital media (including Search, Social, Video, Content, Display), Print and TV/OTT, OOH, Audio
• Proven ability to develop high level strategies that include implementation of new, innovative ideas that deliver results according to objectives from awareness to lead gen
• Ability to analyze Digital activity and report on key performance indicators (KPIs) and metrics across variety of tactics
• Proven negotiation skills that result in incremental value for investment
• Adept in all tools including Google Analytics, DoubleClick/DFA, MOAT/IAS, Google Data Studio, Prisma, Spectra
• Proven ability to build and nurture mutually respectful, highly strategic, and productive media publisher relationships
• Strong written, verbal/presentation skills, inclusive of PowerPoint and Excel acumen
• Team player with collaborative and consultative mindset willing to challenge the status quo
• Ability to multitask and thrive in fast-paced work environment while appropriately managing timelines and prioritize deliverables
  
  

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$110,000—$140,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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