What are the responsibilities and job description for the Network Director, Marketing position at Northeast Regional Medical Center?
The Director, Marketing is responsible for overseeing the development and execution of comprehensive marketing strategies that strengthen the hospital's image, reputation, and market position. This role leads internal and external communications, advertising, community outreach, and media relations in alignment with organizational goals. The Director collaborates with hospital leadership, corporate and regional marketing teams, and approved vendors to implement digital-first, multi-channel campaigns that drive growth, enhance provider and community engagement, and support the hospital's strategic plan.