Digital Marketing Specialist, E-Commerce Category

Are you looking to grow your career in e-commerce and digital marketing?

Nile Commerce is looking for a motivated E-Commerce Category Associate to support our digital marketing and content efforts across key product categories.

This role is ideal for someone with 1–2 years of experience in marketing or e-commerce who is eager to build their expertise in retail media, product content, and digital campaign execution.

You’ll help manage retail media campaigns, assist with product detail page (PDP) optimization, and contribute to social and influencer initiatives. Working closely with category management, sales, and brand teams, you’ll play an important role in ensuring digital excellence and driving business results.

This is a great opportunity for someone who wants to learn quickly, gain hands-on experience across multiple digital channels, and grow into a future leader in e-commerce marketing.

RESPONSIBILITIES:

Category & Campaign Management

• Manage the day-to-day execution of Shopper Digital Media campaigns across Walmart Connect and social platforms (search, sponsored products, display, video, offsite)
• Optimize campaigns in real time to improve performance and deliver against KPIs
• Partner with media and data teams to review results and recommend actionable next steps

Content & PDP Ownership

• Own the upkeep and accuracy of product detail pages (PDPs) within assigned categories
• Upload new content assets and ensure alignment with SEO best practices and content standards
• Integrate rich media and update product copy to improve discoverability and conversion

Performance & Analytics

• Monitor campaign performance dashboards and provide weekly insights and optimizations
• Proactively test new tactics and share learnings with the broader team
• Create clear, concise weekly reports across Paid Campaigns, Social Media, Influencer Programs, and PDPs

Cross-Functional Collaboration

• Act as the day-to-day digital marketing contact for assigned categories, working closely with Sales, Category Management, and Brand teams
• Coordinate with Media and Data teams to ensure insights are applied across campaigns
• Contribute to internal and client-facing meetings by presenting updates on category performance Influencer & Social Marketing Manage the end-to-end execution of influencer campaigns, from sourcing/briefing talent to tracking final content delivery
• Support paid social initiatives, ensuring campaigns are launched on time and align with category goals

REQUIRED QUALIFICATIONS :

• 1–2 years of experience in digital marketing, e-commerce, or related field (internships and entry-level roles count)
• Understanding of digital marketing channels (search, display, social media, influencer)
• Basic knowledge of SEO best practices and product detail page optimization
• Strong analytical mindset with the ability to monitor performance and identify opportunities
• Proficiency in Microsoft Office (Excel, PowerPoint, Outlook)
• Excellent organization, communication, and time management skills
• Detail-oriented and able to manage multiple tasks across campaigns and content updates
• Ability to collaborate with cross-functional teams (sales, category management, brand, and media)
• Eagerness to learn new tools, test new tactics, and grow within the e-commerce space

PREFERRED QUALIFICATIONS:

• Familiarity with retail media platforms (Walmart Connect, Amazon Ads, or similar)