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Project Employee, Digital Content Analyst

National Basketball Association (NBA)
York, NY Full Time
POSTED ON 9/30/2025
AVAILABLE BEFORE 10/29/2025
WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week.

This is a temporary position with an expected duration not to exceed (10) months.

Position Summary

At the NBA, we’re passionate about growing and celebrating the game of basketball. Through the intensity of the game and the amazing athletic skill of our players, we deliver excitement to hundreds of millions of fans around the world. As a global sports and media business, the NBA is so much more. While Basketball Operations runs the league’s on-court activities, other departments manage relationships with television and digital media partners, develop marketing partnerships with some of the world’s most recognizable companies, oversee the licensing of NBA merchandise, and handle a wide range of responsibilities that drive the NBA’s success.

Major Responsibilities

  • Research and analyze the NBA's content performance with a specific emphasis on the NBA's Social Platforms (Instagram, X, TikTok, YouTube, Facebook, etc) & DTC platforms (NBA App,| NBA.com, connected devices)
  • Assist in daily, weekly, and ad hoc reporting of content performance across NBA DTC assets
  • Identify and communicate key insights to the Content Publishing & Global Partnership teams to optimize NBA's owned content & social content performance across site, app, and connected devices
  • Must also be able to translate these same complex insights to leadership in a clear and concise manner
  • Develop statistical models and data-based frameworks to measure the impact of live and non-live game content on acquisition and retention within our DTC products
  • Partner with data strategy teams on the development of automated content performance dashboards within Tableau and Hex
  • Utilizing Jira & Confluence to track ongoing tickets/work and document processes, knowledge base etc

Required Skills/Knowledge

  • Exposure to SQL and willingness/eagerness to learn
  • Exposure to BI Tools/Data Visualization Tools like (Tableau, Power BI, Looker, Mode, etc) and willingness/eagerness to learn
  • Exposure to Python or R is a plus, and willingness/eagerness to learn
  • Exposure/experience to working in project management solutions like Jira & Confluence is a plus
  • Detail-oriented data background and exemplary analytical skills
  • Ability to work within demanding timeframes in a dynamic environment
  • Passion for the NBA is a plus

Education

  • Bachelor's degree or related field

Salary Range: $2,885 biweekly

Job Posting Title: Project

We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About The NBA

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball.  Built around five professional sports leagues:  the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 215 countries and territories in more than 50 languages, and merchandise for sale in more than 200 countries and territories on all seven continents.  NBA rosters at the start of the 2021-22 season featured a record 121 international players from 40 countries.  NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.  The NBA has created one of the largest social media communities in the world, with 2.1 billion likes and followers globally across all league, team, and player platforms.  Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

Salary : $2,885

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