What are the responsibilities and job description for the Head of Marketing position at Move Industries?
About the Role
We are looking for a Head of Marketing to own Move Industries’ brand, narrative, and go-to-market execution across three audiences:
- Consumers and crypto-native users
- Institutional partners and enterprises
- Developers and ecosystem builders
This role is about turning technical progress into durable market trust. You will work closely with design, product, engineering, business development, and communications to ensure every launch and milestone compounds credibility.
What You’ll Do
- Own the company’s brand positioning, narrative, and go-to-market strategy
- Translate technical progress into:
- Clear, accessible stories for consumers
- Credible, serious messaging for institutions
- Compelling opportunity framing for developers and builders
- Partner with our Leadership team on brand evolution and creative direction
- Drive product marketing for platform capabilities, network releases, and ecosystem launches
- Lead major launches, announcements, and milestone moments
- Operate in a high-velocity, multi-threaded environment with real ownership
What We’re Looking For
- Proven experience marketing to all three audiences: consumers, institutions, and developers
- Strong narrative, positioning, and technical storytelling instincts
- Experience leading product marketing for technical or platform products
- High-judgment, high-ownership operator who thrives in ambiguity
Preferred Qualifications
- Experience building or rebuilding brand credibility in complex or high-scrutiny environments
- Experience working on developer platforms, infrastructure products, or technical ecosystems
- Strong creative instincts and experience collaborating deeply with design
- Experience leading large launches and multi-channel go-to-market efforts
- Prior experience in high-growth technology or crypto companies
Why Join Us
- Own the brand and go-to-market for a foundational technology platform
- Work directly with product, engineering, and design leadership
- Build a brand grounded in real technology and real usage
- Competitive compensation with meaningful upside
- Opportunity to shape a category-defining company
Our Culture
- We optimize for long-term trust over short-term noise
- We value clarity, credibility, and craft
- We move quickly, but deliberately
- We take full ownership of outcomes, not just outputs