Non-Alc Non-Licensed Chain Manager

Non-Alc Non-Licensed Chain Manager (Quality Beverage) Description

Position Overview Responsible for leading the development, execution,

and performance of all sales activities for the NANL (Non-Alcoholic

Non-Licensed) Peddle Team, with a strong emphasis on Key Account and

Chain business management. This role drives profitable growth by

aligning field execution with headquarter strategies, supplier

priorities, and customer-specific objectives. Additionally, provide

leadership direction and coaching to ensure best-in-class execution

across national and regional chains, delivering against company goals

for revenue, gross profit, market share, and brand visibility. Key

Accountabilities Own and drive Chain and Independent Key Account

strategy across the NANL Team, ensuring alignment between HQ agreements,

field execution, and supplier priorities Develop and coach the team on

Key Account retail execution fundamentals, including: Promotional

planning and calendar execution Distribution gains, shelf placement, and

assortment strategy Merchandizing & Display Standards Oversee all sales

activities to deliver growth in sales, gross profit, market share, and

in-store execution standards Translate supplier mandates,

authorizations, and national programming into clear, actionable plans

for field execution Ensure all supplier initiatives (displays, pricing,

promotions, new item launches) are executed on time, in full, and to

standard across all accounts Set and communicate a clear team vision and

go-to-market strategy aligned with divisional and company objectives

Prioritize and optimize team resources against high-impact customers,

key chains, and strategic growth opportunities Partner

cross-functionally with Portfolio Managers and suppliers to ensure

best-in-class programming, POS execution, and brand representation

Leverage data and insights (IRI/Nielsen, depletion data, customer POS)

to identify opportunities and drive fact-based selling Maintain strong

oversight of Accounts Receivable, ensuring compliance with company

guidelines and minimizing risk Build and maintain senior-level

relationships with key customers, acting as a trusted advisor at both HQ

and field levels Lead regular market visits, monthly one-on-ones, and

team meetings to reinforce accountability, execution standards, and

development Foster a high-performance, accountable, and collaborative

team culture Requirements Knowledge / Skills / Abilities Proven leader

with a strong track record in Key Account / Chain sales and distributor

Management Preferred Experience With Non-Alcoholic Non-Licensed Products

and chain accounts Deep understanding of retail economics, including

margin structures, pricing strategy, and promotional effectiveness

Strong working knowledge of HQ selling, JBP processes, and large-scale

chain execution Ability to analyze and translate data into actionable

sales strategies and customer solutions Highly motivated,

results-driven, and capable of operating with urgency and ownership

Advanced understanding of consumer behavior, brand positioning, and

shopper marketing Exceptional relationship-building skills with the

ability to influence at all levels (internal and external) Strong

organizational, prioritization, and time management capabilities in a

fast-paced environment Excellent communication, presentation, and

storytelling skills Proficient in Microsoft Excel, PowerPoint, Word, and

Outlook (experience With Syndicated Data Tools Preferred) Demonstrated

ability to work independently while driving team accountability and

results Ability to be in the market daily and work non-traditional hours

as business needs require Education/Training/Experience High School

Diploma or equivalent required College degree or equivalent work

experience/training/education preferred Minimum 2 years\' sales

Experience, Preferably In The Beverage Industry Partial Description,

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