What are the responsibilities and job description for the CFPM Sales Account Manager position at Market Enginuity?
Representing Central Florida Public Media
Live What You Love.
If you love independent journalism and are looking for the opportunity to leverage your expertise in pursuing sales opportunities, advertising agencies, and direct client relationships at the radio station you listen to every day, we need to talk!Your Success Representing CFPM For Sponsorship Will Be Measured By Your Ability To
- Sales Performance - Source and close new sponsors and increase revenue from existing accounts
- Sponsor Management – Maintain an account list and develop new business to consistently execute sales activities, driving revenue growth through participation in sales-related activities, including customer visits and Zoom calls.
- Proposal Development - Deliver professional, solution-based proposals to all clients and prospects that include a co-op, negotiated fee schedule, completion period, and other related requirements.
- Natural talent - Build and maintain positive relationships with advertising agencies, sponsors, and colleagues.
- Love for all things process – Track and manage your activity by documenting activity in our CRM
What A Typical Day Might Look Like
You’ll spend your day hunting for new business, meeting with business leaders, agencies, and engaging with and managing existing accounts while you propose and sell sponsorship schedules, programs, and events to build and maintain relationships, achieve/exceed sales goals and serve as a media consultant to your clients.You’ll develop and grow your account list by prospecting and engaging with new clients, using your familiarity with local market media and competitor dynamics to distinguish CFPM as a key marketing resource. Utilizing CFPM's extensive radio and digital products. That continuously provides Central Florida with news, culture, history, education, sports, and much more! You’ll also collaborate with team members, including a Business Development Specialist who’ll help you craft compelling proposals, and you’ll go to market with best-in-class materials supported by audience analytics to provide sponsors with proof of performance.
And at the end of the day, you’ll rest assured knowing your sponsor’s messages aired without issue and that your effort fuels independent media in and around the Orlando region.
You Have What It Takes If You
- Have experience in outside B2B sales, account development, new business development and agency management, along with knowledge of sales and marketing principles and methods for showing, promoting, and selling
- Are skilled and motivated to close new business by implementing marketing strategy and tactics, and honed sales techniques
- Don't cut corners; your confidence comes from being prepared
- Have strong interpersonal and communication skills, and a history developing trusted relationships
- Possess a keen understanding of digital media, and prior success selling integrated programs including on-air, digital, and events. Experience in cause marketing strategy and execution are a definite plus!
- Hold a broad-based business acumen with marketing knowledge across multiple key categories
- Have a strong understanding of the Central Florida market, including decision makers, local events, and key accounts
- Possess a valid driver’s license
Why You’ll Love Working Here
Hybrid Work LocationThis job will hub-from home, in-office 3-days a week for those important connections and meetings. You’ll divide your time between the office for meetings, team one-on-ones, and collaboration. While we want you out there networking, use your discretion to complete paperwork or calls from the comfort of your home office, too.
Benefits
| Hybrid in office 3-days | Health Benefits | Company Paid Life Insurance | |
| Generous PTO | Dental Benefits | Company Paid Identity Theft Protection | |
| Volunteer Time | Vision Benefits | ||
| 401(k) | 11-National Holidays | ||
| Company Paid Disability insurance |
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every qualification. At Market Enginuity and Soundrise we are dedicated to building a diverse and inclusive workplace. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply. You may be just the right candidate for this or other roles.
Bring Your Whole Self To Work. Each Day. Everyday.
As leaders in mission-driven media, we seek talent as unique as the audiences we help our clients reach. That’s why we are committed to a culture of inclusion where individuals from every walk of life feel respected, are treated fairly, provided work-life harmony and an opportunity to excel. Our mindful objectives include curating a diverse workplace where we invite authenticity, encourage curiosity, and treasure collaboration.So, bring yourself to Market Enginuity – your skills, experiences, ideas – where your whole self is welcome.
Learn More About Us
Market Enginuity fuels mission-driven, educational, and inspiring independent media to benefit stations, producers, sponsors, and audiences.For over two decades we’ve been building the largest team in the country that specializes in corporate sponsorship sales. The passion is still personal and carried by more than 140 people ingrained in the communities where we live and work, and the stations we support with our contributions. Market Enginuity attracts the best people who together create the standard of excellence for corporate support in public media across the country.
You can learn more about us on our website: https://marketenginuity.com/about-us/
Check out our station partner and subscribe to one of their amazing newsletters at https://www.cfpublic.org/
Salary: $38k Base plus unlimited upside in incentives and bonuses
Market Enginuity Terms and Conditions:
1.Recruitment Text messages, which includes messages to schedule interviews, or follow up on previous conversations.
2. You can cancel the SMS service at any time. Just text "STOP" to the short code. After you send the SMS message "STOP" to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time and we will start sending SMS messages to you again.
3. If you are experiencing issues with the messaging program you can reply with the keyword HELP for more assistance, or you can get help directly at {support email address or toll-free number}.
4. Carriers are not liable for delayed or undelivered messages
5. As always, message and data rates may apply for any messages sent to you from us and to us from you. You will receive {message frequency}. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.
6. If you have any questions regarding privacy, please read our privacy policy below.
Privacy Policy:
We collect your mobile number and related opt-in data for the delivery of SMS messages. Your mobile opt-in data and consent will not be shared with third parties or affiliates for marketing or promotional purposes.
Salary : $38,000