What are the responsibilities and job description for the Senior Marketing Manager position at Laborie?
We believe that great healthcare is an essential safeguard of human dignity.
At Laborie, we know the work we do matters – it’s what fuels our motivation and contributes to our success. If you’re ready to make a positive impact in the lives of patients across the globe, we’d like to meet you.
We support and empower our employees to grow their careers in an environment that encourages a sense of belonging and a connection to doing good. We’re not afraid to roll up our sleeves to make our goals a reality and work together to solve for our customers. We reward and recognize our employees based on our values of Aspire to Greatness, Respect All, Own It, Working Together, Persist with Passion.
Who We’re Looking For
As a key member of the Urology Marketing team, the Marketing Manager will be responsible for delivering the knowledge, tools, collateral, and programs that enable effective marketing and selling of the business segment products. Working cross functionally, the Marketing Manager will support the needs of internal and external customers while developing the global product strategy.
About The Role
Our Mission every day is to operate as a world-class specialist medical company making and advancing technologies that preserve and restore human dignity. We do that today by helping people with pelvic and gastrointestinal conditions live normal lives, and by helping mothers and babies have safe deliveries.
At Laborie, we know the work we do matters – it’s what fuels our motivation and contributes to our success. If you’re ready to make a positive impact in the lives of patients across the globe, we’d like to meet you.
We support and empower our employees to grow their careers in an environment that encourages a sense of belonging and a connection to doing good. We’re not afraid to roll up our sleeves to make our goals a reality and work together to solve for our customers. We reward and recognize our employees based on our values of Aspire to Greatness, Respect All, Own It, Working Together, Persist with Passion.
Who We’re Looking For
As a key member of the Urology Marketing team, the Marketing Manager will be responsible for delivering the knowledge, tools, collateral, and programs that enable effective marketing and selling of the business segment products. Working cross functionally, the Marketing Manager will support the needs of internal and external customers while developing the global product strategy.
About The Role
- Define the global strategy for the product portfolio, which encompasses value proposition, product messaging, pricing strategy, etc.
- Lead product campaigns for existing portfolio to support organic growth and manage the product lifecycle.
- Lead planning and work with global teams to ensure the successful execution of new product launches, including positioning, messaging, segmentation, targeting, development of physician and patient support tools and promotional programs.
- Develop internal and external support materials, monitor post-launch metrics with ownership of campaign success, and collaborate with clinicians and colleagues to bring solutions to market.
- 5 years of related experience with a Bachelor’s degree in business, marketing, public relations, or communications.
- Experience working in medical device required.
- Ability to effectively communicate marketing plans and strategy.
- Experience with marketing campaigns in international markets preferred.
Our Mission every day is to operate as a world-class specialist medical company making and advancing technologies that preserve and restore human dignity. We do that today by helping people with pelvic and gastrointestinal conditions live normal lives, and by helping mothers and babies have safe deliveries.
- Paid time off and paid volunteer time
- Medical, Dental, Vision and Flexible Spending Account
- Health Savings Account with Company Funded Contributions
- 401k Retirement Plan with Company Match
- Parental Leave and Adoption Services
- Health and Wellness Programs and Events