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We are looking for a Paid Social Traffic Manager - Remote / Telecommute for our client in San Francisco, CA
Job Title: Paid Social Traffic Manager - Remote / Telecommute
Job Location: San Francisco, CA
Job Type: Contract
Job Overview:
Pay Range: $89.37hr - $94.37hr
Requirement/Must Have:
We are looking for a Paid Social Traffic Manager - Remote / Telecommute for our client in San Francisco, CA
Job Title: Paid Social Traffic Manager - Remote / Telecommute
Job Location: San Francisco, CA
Job Type: Contract
Job Overview:
Pay Range: $89.37hr - $94.37hr
Requirement/Must Have:
- 2 to 5 years of hands-on experience managing paid social campaigns with a focus on performance and traffic.
- Strong experience with Meta Ads Manager.
- Experience with at least one additional paid social platform such as TikTok Ads, Snapchat Ads, or LinkedIn Ads.
- Proven ability to scale campaigns while maintaining efficiency targets such as CPA and ROAS.
- Experience managing large budgets and high campaign volume.
- Strong analytical skills.
- Proficiency in Excel or Google Sheets.
- Experience with tracking tools such as Meta Pixel, TikTok Pixel, and Google Analytics.
- Detail-oriented with the ability to manage multiple campaigns simultaneously.
- Experience launching, managing, and optimizing paid social campaigns across multiple platforms.
- Experience with structured A/B testing across creatives, audiences, placements, and bidding strategies.
- Experience with audience targeting strategies including prospecting, retargeting, and lookalike audiences.
- Experience building and maintaining campaign performance dashboards and reports.
- Experience collaborating with creative and analytics teams to improve campaign performance.
- Launch, manage, and optimize paid social campaigns across platforms such as Meta, TikTok, Snapchat, and LinkedIn.
- Own daily campaign operations including budget allocation, bid adjustments, and pacing.
- Scale winning campaigns while maintaining efficiency targets such as CPA and ROAS.
- Monitor campaign performance metrics and proactively identify optimization opportunities.
- Execute structured A/B tests across creatives, audiences, placements, and bidding strategies.
- Manage and refine audience targeting, including prospecting, retargeting, and lookalike audiences.
- Collaborate with creative teams to iterate on high-performing ad concepts and formats.
- Ensure proper tracking setup including pixels, events, and UTMs, and troubleshoot discrepancies.
- Build and maintain dashboards and reports to track campaign performance and trends.
- Stay up to date with platform changes, algorithm updates, and emerging paid social trends.
- Provide clear and actionable reporting that supports business decisions.
- Experience in direct response marketing, lead generation, or eCommerce.
- Familiarity with creative testing frameworks and performance creative strategy.
- Understanding of conversion rate optimization (CRO) and landing page performance.
- Experience with attribution tools or multi-touch attribution models.
- Basic knowledge of SQL.
- Experience with data visualization tools such as Looker or Tableau.
- Paid Social Campaign Management.
- Meta Ads Manager.
- TikTok Ads.
- Snapchat Ads.
- LinkedIn Ads.
- Budget Management.
- Bid Optimization.
- Campaign Scaling.
- A/B Testing.
- Audience Targeting.
- Prospecting.
- Retargeting.
- Lookalike Audiences.
- Performance Analysis.
- Conversion Tracking.
- Meta Pixel.
- TikTok Pixel.
- Google Analytics.
- UTM Tracking.
- Excel / Google Sheets.
- Reporting and Dashboarding.
- CRO.
- SQL.
- Looker / Tableau.
- Bachelor s degree in Marketing, Business, Analytics, Communications, or a related field, or equivalent work experience.
Salary : $89 - $94