Demo

Inside Sales Representative

James River Equipment
Buchanan, VA Remote Full Time
POSTED ON 4/15/2026
AVAILABLE BEFORE 5/14/2026

Since 1977, James River Equipment has been providing outstanding John Deere products and services to farmers, businesses, homeowners, and our communities. Each one of our nearly 50 authorized John Deere dealerships provides a workplace where employees are family and customers return because of the skill, service and trust our employees provide. As we grow, we value people ready to grow a career that makes an impact far beyond just our daily workplace.


As an Inside Sales Representative, your more typical responsibilities will include:

  • Represents the company for the sale of machinery to walk-in customers and maintains current product knowledge on features and benefits of all equipment potentially saleable by the dealership, with an emphasis on <90hp tractors, compact construction equipment, and CME
  • Monitors competitive activity/products and monitors trends in customer’s business activities and timely communicates to management
  • Has a retail-selling emphasis (understands task-oriented questions to ask, validates customer requirements, proposes solution, offers demonstration and moves to close)
  • Maintains all customer information for sales management and follows a defined sales process
  • Assist with arranging and maintaining equipment on the yard to ensure an organized and attractive retail display and assists with the preparation and execution of customer events
  • Conducts new equipment demonstrations and attends applicable sales training events/seminars
  • Maintains current knowledge of financing options to assist customers with securing the purchase of new and used goods
  • May maintain current knowledge of used equipment values and ability to evaluate properly for trading purposes
  • Proven ability to identify, develop, and grow new customer accounts to increase dealership market share and expand product line sales
  • Strengthen and expand sales within key institutional markets including government agencies, municipalities, and local school districts
  • Promote dealership products and services through participation in local equipment shows and industry events


Requirements include:

• Retail sales experience, with experience in lawn/garden, tractors, equipment and compact construction equipment strongly preferred

• Knowledge of agricultural or turf equipment and farming or operational practices preferred

• Ability to use standard desktop load applications such as Microsoft Office and internet functions, experience with Salesforce highly preferred

• Ability to work flexible hours with negligible travel to customer sites and demo events required

• Excellent customer relationship skills

• Ability to analyze and interpret basic sales reports

• High School Diploma or equivalent work experience


Above all, we are seeking a friendly team player who has an outstanding work ethic, a willingness to continue learning and growing personally and professionally, and enjoys contributing to a positive work environment!

Salary.com Estimation for Inside Sales Representative in Buchanan, VA
$55,720 to $76,471
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