What are the responsibilities and job description for the Director of Marketing position at Island Lake Center?
We are looking for a skilled nursing Director of Marketing who is passionate about providing the "best in class" service to your community and the people they serve. Be a part of something special! Join our first-class nursing team at Island Lake Center in Longwood, Florida!
The Director of Marketing will be responsible for creating and implementing an overall marketing strategy and build relationships in the community while increasing patient census and fostering partnerships with physicians, clinics, hospitals, and including Assisted Living Facilities, Hospice, and Home Care companies. To acquire the necessary and appropriate information to facilitate the admission of the resident to the facility from home, hospital, or other facility and to complete the documents necessary for the admission process.
Who We Are
The mission of Viera Del Mar is to enlist qualified personnel who will personalize the wellness journey by providing experiences that are designed around the needs of each individual. We are dedicated to promoting better quality of life and transform ordinary expectations into extraordinary outcomes.
QUALIFICATIONS of the Director of Marketing:
EDUCATION / EXPERIENCE needed for the Director of Marketing Position:
- Bachelor's degree in Marketing, Communications or related field
- At least three (3) years’ experience in marketing management, preferably in health care
- Proven experience as Marketing Director, preferably in Senior Living/Skilled Nursing
- Ability to market aggressively and deal tactfully with customers and the community
Why Join Us
- DAILY PAY OPTION!
- Competitive Compensation.
- Great Benefits Package.
- Engaging Work Atmosphere.
- Innovative Training Programs.
- Excellent Growth Opportunities.
- And So Much More!
RESPONSIBILITIES of the DIRECTOR OF MARKETING:
- The Director of Marketing will be responsible for building and maintaining relationships with acute-care hospitals, health systems, discharge planners, case managers, rehabilitation centers, and assisted living facilities
- Work with physicians and hospital discharge planners to arrange a smooth transition to the facility
- Build and maintain relationships with hospitals, physicians, social workers, discharge planners and other referral sources
- Analyze referrals to ensure facility can meet resident’s needs adequately with direction from D.O.N.
- The Director of Marketing will help develop and implement a marketing strategy for the facility with our regional marketing team as well as managers in the field
TRAVEL:
- Approximately 70% local travel is expected for this position
Island Lake Center is an Equal Opportunity Employer.
