What are the responsibilities and job description for the Social Media Marketing Specialist position at Insight Global?
Social Media Marketing Coordinator
Job Overview
We are seeking a creative and results-driven Social Media Marketing Coordinator to manage and grow our digital presence across multiple platforms. This role will focus on social media strategy, content creation, video marketing, audience engagement, and lead generation while supporting broader digital marketing initiatives.
Responsibilities
- Create, schedule, and manage content across Instagram, Facebook, LinkedIn, TikTok, YouTube, and other social platforms.
- Develop engaging social media campaigns to increase brand awareness and generate leads.
- Create and edit short-form video content, including Reels, TikToks, and YouTube videos.
- Monitor social media performance and track key engagement metrics.
- Assist with email marketing campaigns and CRM management.
- Collaborate on content creation, marketing initiatives, and promotional campaigns.
- Stay up to date on social media trends and platform best practices.
Required Qualifications
- Bachelor's degree required (Recent graduates encouraged to apply!)
- Experience managing social media platforms for a business or organization
- Experience creating content using Canva, Adobe Creative Suite, or similar tools
- Familiarity with video editing and social media analytics
- Strong communication and organizational skills
Preferred Qualifications
- Experience with paid social media advertising
- Experience with Zoho CRM
- Knowledge of SEO, email marketing, and lead generation
- WordPress experience
- Experience with Google Analytics and reporting tools
- Basic HTML/CSS or website management experience
Salary : $29 - $33