Demo

Content Specialist

Innomark Communications
Pittsburgh, PA Full Time
POSTED ON 9/30/2025
AVAILABLE BEFORE 11/29/2025

We're looking for talented individuals to join our team! Join INNOMARK and become a part of developing, producing, and delivering impactful Visual Marketing solutions for 100 well-known brands and retailers. INNOMARK delivers Visual Marketing solutions that attract attention, engage shoppers, and convert sales. Our mission is to create retail experiences that connect brands and consumers through effective visual communication. In-house design, engineering, printing, manufacturing, and fulfillment guarantee excellence from concept to completion. Visit www.innomarkcom.com to learn more about our work, history, and culture.

Role Details

  • Title: Contract Content Specialist
  • Location: Remote (North America-based preferred)
  • Type: Contract (Full-Time)
  • Reports to: Content Marketing Manager, North America

Overview

Lenovo’s North America Content Marketing team is seeking an organized, detail-driven visual communicator to join us as a Contract Content Specialist. This role blends design execution, art direction, and UX-minded content development across both digital and in-store retail experiences

You’ll support the adaptation and production of high-impact assets for campaigns, product launches, and always-on marketing, ensuring every asset meets Lenovo’s standards for brand consistency and alliance compliance. You should be confident navigating content systems, collaborating across teams, and translating brand guidelines into engaging, conversion-focused content.

The ideal candidate is fluent in tools like Photoshop, Illustrator, InDesign, and Figma, and thrives in fast-paced, highly collaborative environments. This is a remote role with cross-functional collaboration across creative, retail, brand, and product marketing teams.

Key Responsibilities

Retail Content Development & Design

  • Design and produce product detail page assets, including optimized copy, layout mockups, and supporting visuals
  • Create, revise, and version gallery images, annotated overlays, and accessibility-compliant graphics
  • Design content for syndicated placements (e.g., Amazon A , enhanced content modules)
  • Support creation of in-store merchandising materials (e.g., signage, end caps, display panels)
  • Execute digital display campaigns, adapting creative for various placements and sizes
  • Assist with localization and adaptation of brand-to-demand campaigns for retail usage

Cross-Functional & Creative Operations

  • Provide art direction and asset feedback to external agency partners
  • Manage digital asset organization within Dropbox
  • Collaborate in project tracking and creative workflow management via Monday.com

Tools You’ll Use

  • Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
  • Figma for collaborative design and UX mockups
  • Adobe Experience Manager (AEM) for asset management
  • Dropbox for asset collaboration
  • Monday.com for project workflow management
  • Syndigo for content syndication (training provided)

Qualifications

  • 5 years of experience in a content design or art direction role (retail or eCommerce a plus)
  • Strong working knowledge of UX design principles and how content supports customer decision-making
  • Demonstrated ability to create visually consistent, compliant content across formats (print, digital, accessibility)
  • Deep understanding of brand governance and comfort designing in highly regulated environment (e.g., Intel® Alliance Compliance)
  • Proficiency in Photoshop, Illustrator, InDesign, and Figma
  • Experience working with creative agencies or internal stakeholders to manage content feedback and revisions
  • Familiarity with DAM platforms and marketing syndication tools is a plus
  • Strong eye for detail, layout, and brand consistency
  • Highly organized and independent — able to manage multiple projects, rounds of feedback, and shifting timelines
  • Strong cross-functional communication skills and attention to design detail


Innomark is an Equal Opportunity Employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or veteran status.

Salary.com Estimation for Content Specialist in Pittsburgh, PA
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